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- Popularity waves a flag for the classic 90s iteration. Imprinted in the minds of those who grew up with it, it represents more than a video game company logo —it’s a nostalgia-laden symbol for an era when gaming leaped forward, with Sega at the vanguard.
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The unforgettable Sega logo. While the Sega logo hasn’t undergone as many changes as some other well-known video game emblems, its history is still worth exploring. Examining Sega logo history, we can see how the brand transformed and developed over time, finding its unique identity in a relatively competitive space.
- 1940 – 1954
- 1945 – 1959
- 1956 – 1975
- 1975 – 1982
- 1982 – Today
In the early days, when the prospect of an experimental organization, Standard Games, was not yet fully understood, it operated in the American market. The company supplied slot machines to military locations since it felt a significant profit due to the increased demand for gambling and entertainment. This continued until the state outlawed this b...
In 1945, the owners sold Standard Games and founded Service Games. That is, they carried out a rebranding without forgetting about the identity. It was at this time that the first permanent company logo was adopted. It consisted of handwriting in thin, light, and graceful italics. The first letters in words were uppercase; the rest were lowercase. ...
The emblem of the period consisted of the red “Sega” lettering. The font with which it was executed was the company’s development. These are pretentious letters, tall, bold, sans serifs, which took up the entire space of the logo. Due to the diagonally cut tops, they looked unique. The lower part was also beveled from left to right and up, but the ...
In 1975, the company undertook a redesign, radically changing its image. She got a logo consisting of an inscription in Yagi Double font. These double letters came into fashion and were widely used in the 70s of the last century. KNXT and CNN chose the same typeface. In structure, the text signs resembled a maze made up of two dark blue stripes wit...
changes made were minor, so now a logo is used that exactly matches the previous one. The difference between them is only in color: the modern version is painted in light blue.
- June 3, 1960
- Shinagawa, Tokyo, Japan
- Martin Bromley, Richard Stewart
- sega.com
Nov 14, 2023 · The iconic Sega logo is one of the most recognizable symbols in the video game industry. With its stylized blue font and signature roar when booting up Sega Genesis systems, the Sega logo has come to represent a legacy of innovative and memorable gaming experiences.
Oct 2, 2021 · On this episode of SEGA Talk we dig deep into the history of the SEGA logo. What is Standard Games? What is Service Games? When was SEGA really founded and why is the SEGA logo blue? Find out on this episode of SEGA Talk! Support us on Patreon! Get early access, tell us what games to cover, and have your SEGA memories read at the end and more!
Sega began operations as Service Games on September 1, 1946. The Sega name, a clipping of 'Service' and 'Games', first appeared in 1954, two years prior to the company adopting it as its official name, on their Diamond Star slot machines. On October 11, 1975, Sega adopted their current logo: a...
Aug 17, 2021 · The name is derived from the first two letters of each word in its predecessor’s name, Service Games of Japan. According to enthusiast wiki site, Sega Retro, Sega’s first standardized logo — a hand-drawn simplified blackletter — came into use in the late 1950s.
