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- The male makeup industry is experiencing a surge in popularity as more men embrace self-expression and self-care. With a growing emphasis on inclusivity and diversity, men are feeling more comfortable exploring and using makeup products.
leosty.com/the-man-in-the-mirror-why-is-the-male-makeup-industry-on-the-rise/The man in the mirror: Why is the male makeup industry on the ...
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Mar 6, 2024 · Makeup is being designed for men and by men, with the everyday male as its target consumer. According to a report by Future Market Insights (FMI), the male color cosmetics market expanded at...
Jun 23, 2021 · By Ahmed Zambarakji. Tom Ford. It would be too easy to hold Gen Z’s gender-fluid zeitgeist responsible for the advent of men’s makeup. Alas, it is not their untouchable Western woke-ness that...
- Concealed Adverts
- False Advertising
- Growing Pressure
Makeup is one of the most popular vlogging topics – and vlogs about makeup by male YouTubers such as Patrick Starrr, James Charles and Jeffree Star have over 6m subscribers between them. About 11% of those watching are male and almost 20% are under 17-years-old. Makeup vlogging can be a lucrative business for men. Top makeup vloggers earn tens of t...
Of course, flattering lighting, strategic camera angles and even “living airbrushing” can also make the vlogger look more conventionally attractive than they are – meaning that the actual capabilities of the make up are often exaggerated. Such deceit has in the past got other print media campaigns bannedbut vlogs seem to dodge such regulation. And ...
Researchshows that just like many women, men today are increasingly dissatisfied with their bodies. Many have problematic relationships with food and are turning to protein shakes – and even steroids – in a desperate attempt to meet these pressures. It’s unsurprising that men are feeling this way, given that most images in popular magazines, dating...
Sep 10, 2021 · Today, makeup is no longer (just) a question of gender or sexuality, but a form of self-expression used by men and women. Just take a look at social networks — Instagram and TikTok, in particular — and you’ll soon see a multitude of videos and pictures of men wearing makeup.
- Lifestyle Asia
Feb 8, 2019 · Why are men still so resistant to ideas of facial decoration? “Well, they’re told to be,” says Glen Jankowski, lecturer in the School of Social Sciences at Leeds Beckett University. “Despite...
Jun 23, 2022 · Yes, terms like ‘the metrosexual man’ have given men license to explore their vanity and brands like Chanel and Tom Ford may roll out a dedicated range directed at men’s beauty needs. But look closer, and you’ll find that the offerings often remain largely, and consciously, colour-neutral, choosing to instead focus on skincare needs ...
Nov 12, 2019 · The market for men's makeup is estimated to be about $1.1 billion, still just a small fraction of the $71 billion global cosmetics industry, according to market researcher JUV Consulting.
