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  1. Coolness, or being cool, is an aesthetic of attitude, behavior, comportment, appearance, and style that is generally admired. Because of the varied and changing interpretation of what is considered cool, as well as its subjective nature, the word has no single meaning.

  2. Nov 22, 2021 · The seductive quality of coolness would seem to remain critical to our understanding of culture and perhaps even urgent, since cool ideals may be thwarting transitions to more sustainable forms of life (in fashion consumption for example) and facilitating radicalisation.

    • Vanessa Brown
    • 2021
  3. Jun 9, 2011 · I thought about how my clients view the concept, how I try to help them to achieve it in their style, and what it means for me personally. What are the prerequisites for a cool outfit? It came down to three adjectives: effortless , distinctive and stylish .

  4. market it, this paper will argue that fashion studies has tended to skirt around coolness, using synonyms and euphemisms to avoid having to confront what is arguably core to the fashion endeavour in modernising societies.

  5. The term cool or coolness has been associated to fashion (Loureiro et al., 2018), as individuals tend to use outer layers of coolness to conspicuously represent their image such as uniqueness...

  6. Jul 5, 2013 · Purpose – The purpose of this paper is to operationalize the ubiquitously used concept of “cool,” specifically considering its meaning to Generation Y consumers of apparel. Using...

  7. Jul 9, 2024 · To sum up, coolness is a complex and ever-evolving concept influenced by various factors such as fashion, music, attitude, and social media. While popularity plays a role, authenticity and individuality are key components of true coolness.