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City of Gold Diwali Glow. Bring in your Diwali with Dubai Gold & Jewellery Group as we bring to you our City of Gold Diwali Glow Offers from Oct 21st – 6th November. With over 130 retailers offering once in a lifetime saving opportunities on gold & jewellery purchases, this is the time to make the most of our 3 unique offers and stand the ...
- DJG Diwali 2023
Dubai Jewellery Group (DJG) unveils its dazzling Diwali...
- DJG Diwali 2023
- Overview
- The meaning of Diwali—and its many legends
- How Diwali is celebrated
Observed by more than a billion people across faiths, this five-day festival of lights brings prayer, feasts, fireworks and, for some, a new year.
Diwali is India’s most important festival of the year—a time to celebrate the triumph of light over darkness, knowledge over ignorance, and good over evil. Widely observed among more than a billion people from a variety of faiths across India and its diaspora, the five days of Diwali are marked by prayer, feasts, fireworks, family gatherings, and charitable giving. For some, Diwali is also the beginning of a new year.
But Diwali is perhaps best known as a festival of lights. Derived from the Sanskrit dipavali, which means “row of lights,” Diwali is known for the brightly burning clay lamps that celebrants line up outside their homes. (See dazzling pictures of Diwali, the festival of lights.)
The dates of this festival are based on the Hindu lunar calendar, which marks each month by the time it takes the moon to orbit Earth. Diwali begins just before the arrival of a new moon between the Hindu months of Asvina and Kartika—which typically falls in October or November of the Gregorian calendar.
Diwali is so widely celebrated—it’s an important religious festival for Hindus, but is also observed among Jains, Sikhs, and Buddhists—that it has no single origin story. But while each religion has its own historical narrative behind the holiday, they all ultimately represent the victory of good over evil.
(Parents and educators: Learn about Diwali with your kids.)
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Diwali: Festival of Lights
In India, one of the most significant festivals is Diwali, or the festival of lights. It's a five-day celebration that includes good food, fireworks, colored sand, and special candles and lamps.
In Hinduism alone—which is considered the world’s oldest living religion, dating back to the second millennium B.C.—there are several versions of the Diwali story that vary among geographic communities. These, however, are all epic tales of victory won by men who were considered incarnations of the Hindu god Vishnu, regarded as the sustainer of the universe, and whose role it is to restore the balance of good and evil in times of trouble.
Just as the legends of Diwali differ from region to region so, too, do the holiday’s rituals. What most have in common, though, are the abundance of sweets, family gatherings, and the lighting of clay lamps that symbolize the inner light that protects each household from spiritual darkness.
Left:
A potter arranges earthen lamps, which are used to decorate homes and temples during Diwali, at a workshop in Ahmedabad, India, on November 9, 2020.
Photograph by Amit Dave, Reuters
Right:
During Diwali, many people decorate their floors with rangoli, or intricate and colorful designs made from powder, rice, flower petals, or sand.
- Amy Mckeever
- 3 min
Nov 8, 2023 · Diwali, also known as Deepavali, is one of the most widely celebrated festivals in India and among the Indian diaspora around the world. Beyond its dazzling array of lights, colorful rangoli, and...
Dubai Jewellery Group (DJG) unveils its dazzling Diwali campaign 'Glow with Gold this Diwali'. Join us in celebrating the spirit of Diwali from October 28 to November 16, 2023, with a dazzling array of offers and surprises.
Nov 29, 2017 · Usually observed for five days, the first day of Diwali celebrations is called Dhanteras. In India, it is believed that buying jewelry (gold or silver) on this day is auspicious. The second day of Diwali is called Narak Chaturdasi, the 14th lunar day. Homes light 14 diyas to ward off evil.
- Aditi Mukherjee
Oct 27, 2021 · Dubai isn’t known as the City of Gold for nothing, and it doesn’t shine brighter than during Diwali. This year the City of Gold Diwali Glow will see visitors and residents – who buy jewellery in more than 125 jewellery outlets – have the chance to win AED 150,000 in jewellery vouchers.
People also ask
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What is Diwali & how is it celebrated?
Oct 23, 2021 · Dubai isn’t known as the City of Gold for nothing, and this year the City of Gold Diwali Glow will see visitors and residents – who buy jewellery in more than 125 jewellery outlets –...
