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    • Justdial and Facebook

      How does Bewakoof makes money | Business model of Bewakoof
      • Bewakoof promotes its products from two major platforms: Justdial and Facebook. The company also organizes extensive college campaigns which allow students to do Bewakoofy (stupidity) around the campus and they get free t-shirts as rewards from the company. Bewakoof keeps up with the trends and follows them through their products.
      startuptalky.com/bewakoof-business-model/

      How does Bewakoof makes money | Business model of Bewakoof

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  3. startuptalky.com › bewakoof-success-storyBewakoof Success Story - Business Model | Logo | Founders

    Jul 30, 2024 · Bewakoof primarily relied on Facebook to market and promote its products in the initial stages. It worked so well for the brand that in just a few months, its Facebook page had more than 75 thousand users.

    • 2012
    • Mumbai, Maharashtra, India
    • Prabhkiran Singh and Siddharth Munot
    • Fashion, eCommerce

  4. www.latterly.org › bewakoof-marketing-strategyBewakoof Marketing Strategy 2024: A Case Study – Latterly.org

    Jul 3, 2024 · Key Takeaways: Bewakoof targets a young and cool audience between the ages of 16 and 34. The brand’s e-commerce strategy focuses on tech-savvy individuals for maximum conversions. Bewakoof caters to price-conscious individuals who value humor and quirkiness in their fashion choices.

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  6. www.indianretailer.com › article › d2c-new-commerceHow D2C Apparel Brand Bewakoof is Disrupting the Online ...

    Sep 17, 2021 · Over the next two years, the brand aims to establish itself as a leading national bakery brand renowned for quality and innovation. Key strategic plans include expanding its product line to cater to diverse preferences, strengthening distribution networks for nationwide reach, and enhancing customer engagement through various platforms.

  7. medium.com › @King_Harsh › bewakoof-from-quirkyBewakoof: From Quirky Startup to Retail Giant - Medium

    Apr 10, 2024 · Conquering the Digital Space. Bewakoof digital presence. Bewakoof understands the power of social media. They have a massive presence on platforms like Instagram and Facebook, using them to not...

  8. www.marketingmonk.so › p › smart-marketingSmart Marketing Strategies of Bewakoof

    Apr 13, 2024 · Bewakoof's content marketing strategy is a key growth driver. They focus on creating lighthearted and relatable content that reflects the personality of their brand and its products. This content adds value to their audience's lives and encourages them to connect with Bewakoof on a deeper level.

  9. startuptalky.com › bewakoof-business-modelHow does Bewakoof makes money | Business model of Bewakoof

    Aug 17, 2021 · Bewakoof promotes its products from two major platforms: Justdial and Facebook. The company also organizes extensive college campaigns which allow students to do Bewakoofy (stupidity) around the campus and they get free t-shirts as rewards from the company.

  10. www.indianretailer.com › interview › retail-peopleHow Bewakoof Used Social Media as a Tool to Build a D2C brand

    Aug 2, 2021 · Bewakoof.com, founded in 2012, is one of India’s largest D2C fashion brands built on social media, with content marketing being a key growth strategy. The brand’s philosophy is to add lightheartedness to life through its self-expressive products and fun shopping experiences.