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  1. Jul 15, 2022 · On July 15, 2012, South Korean singer and rapper Psy broke onto the global music scene with a bright blue tuxedo, an unforgettable horse-riding dance and an energetic beat that dropped to the...

    • 3 min
  2. Jul 12, 2022 · Psy's 'Gangnam Style' showed the music industry what could be achieved through internet platforms and social media, especially by artists outside the West who did not perform in English. By...

  3. Jul 14, 2017 · Satirical and over the top, “ Gangnam Style ” mocked the titular Seoul neighborhood and spurred a craze that had millions emulating the horseback-riding dance moves. Propelled by the video’s...

    • Tamar Herman
  4. Jun 7, 2022 · Ten years after Gangnam Style became a global phenomenon, South Korean rapper Psy is living his best life - proud of his "greatest trophy" and free from the pressure of repeating that ...

  5. Jul 12, 2022 · SEOUL: When South Korean rapper Psy released ' Gangnam Style ' a decade ago, few anticipated the scale and speed of its success, and how it would help usher in the streaming revolution. Its madcap music video with the now-trademark horse-riding dance was released on July 15, 2012.

  6. Jul 14, 2022 · According to Gyu Tag Lee, an associate professor of cultural studies specializing in K-pop and hallyu at George Mason University's South Korean campus, it was "Gangnam Style" that gave Korean pop culture mainstream recognition outside of East Asia.

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  8. Nov 25, 2022 · The outlandish but irresistibly catchy song and accompanying video — which has Psy doing the tune’s signature horseback dance move in and around Gangnam, an upscale Seoul neighborhood —...