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If you are a published author—or plan to be one—you will inevitably be asked to appear on a radio, television, or Internet show to talk about your book. Here are ten tips for doing a killer interview.
- First, Ask What
- Then Ask, Well, What
- Why
- Where
- Who
- When
What kind of show is it? Do they want to interview you from your home? Have a conversation on a news set with a host or anchor?
And equally important: Will it be live? Or edited and used as part of a bigger story? If you’re live, whatever comes out of your mouth instantly goes on the air. If it’s taped, it may be “live-to-tape,” in which case they run the whole thing without editing. If they’re doing a long taped interview as part of a bigger piece, they’ll choose the sound...
What’s this interview about? What do they want to know? What do they care about? Is it a fun show on summer reads? Or is it about your book in particular? About how you became a writer? Or your opinions on a current event that relates to your writing? If you know why, you can come equipped with the perfect answers.
If you’re asked to come to a TV station to appear a show—where is the interview being shot? On a set? In a conference room? If it’s for an ongoing show, like a talk show or the news, preview it. See what chairs or stools they use. Will you be behind a desk? Or will your whole body show? You don’t want to wind up wearing a short skirt on a high stoo...
Is doing the interviews? They might not have read your book! (Sad but true.) So no matter what they ask, tuck in the main points about you and your book! They’ll be grateful if you make them look smart.
Two whens: when will the interview take place, of course. If you’re going to the TV station, be early but not too early. You’ll just sit in the lobby. And—when will it be on? Can you get a link? This is when you put in your promo cap—first to drum up viewers, and then to plunk that lovely video right on your website. Oh, look at the time! More to c...
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- Tell stories! People love hearing stories; tell one related to your book to draw in the audience.
- Have a great answer ready for typical end-of-interview questions, such as, “Do you have any final words of advice for our audience?”
- Remember, your job is to inform, educate, entertain, or inspire. The producer and host want you to be an interesting guest. Focus on your message, advice, insights, etc.
- The best broadcast interview guests avoid rambling or talking for too long after a question is asked. Speak one to three sentences at a time.
Book TV is the name given to weekend programming on the American cable network C-SPAN2, which airs from 8 a.m. Eastern Time Sunday morning to 8 a.m. Eastern Time Monday morning each week.
- News And Public Affairs
Landing a TV interview to promote your book can be a huge boost for your book, business and brand, but how do you make sure it's a success? TV interviews can be fast-moving and really...
- 48 min
- 575
- Book Launchers
Jun 25, 2019 · As the host of the television show, “The Book Authority,” I had standard questions that I used to get the guest relaxed, and in some cases more talkative. As the guest on over 1200 TV and radio shows, I also fielded many of these, too. Here are a few examples of questions you may get early in the interview.
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What is a book TV interview?
What is a TV interview?
What is Book TV?
How does a TV interview work?
What Is A TV Interview? A TV interview is a media interview conducted on television, where an interviewer asks questions to an interviewee in front of a camera. The interview is broadcasted to a wide audience, combining visual and auditory elements to convey information and engage viewers.
