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Donald Arthur Norman (born December 25, 1935) [2] [3] is an American researcher, professor, and author. Norman is the director of The Design Lab at University of California, San Diego. [4] . He is best known for his books on design, especially The Design of Everyday Things.
Don Norman is a pioneer of user experience design and a champion of humanity-centered design (H+CD), which aims to benefit society and the environment. Learn about his projects, essays, videos, and the Don Norman Design Award and Summit (DNDA).
Don Norman, Ph.D., is co-founder and board member of Nielsen Norman Group: User Experience Research, Training, and Consulting.
Don Norman is a renowned expert in design, cognitive science, and usability. He has worked in various fields and roles, such as professor, executive, consultant, and author, and received many awards and honors.
Jan 23, 2024 · Learn about Don Norman, the cognitive scientist and usability engineer who coined the term UX and wrote The Design of Everyday Things. Discover his principles and examples of user-centered design and how it applies to digital products.
Mar 9, 2009 · http://www.ted.com In this talk from 2003, design critic Don Norman turns his incisive eye toward beauty, fun, pleasure and emotion, as he looks at design that makes people happy. He names the...
- 13 min
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- TED
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Don Norman, co-founder and Principal Emeritus of Nielsen Norman Group, is trying to mobilize the current and next generations of designers to use their insights in design as a way of thinking to solve the world’s major societal issues.
