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Washington DC
- This was filmed on location in Washington DC
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With Channing Tatum, James Corden, Zendaya, Common. High up on a mountain peak surrounded by clouds, a secret Yeti society lives in peace and harmony. One day, a Yeti witnesses an airplane crash; Inside lies "Smallfoot", a legendary creature that will rock the society to its core.
- (43K)
- Animation, Adventure, Comedy
- Karey Kirkpatrick, Jason Reisig
- 2018-09-28
Plot. A village of Yetis live in isolation, on a mountain above the clouds in the Himalayas. [7] . A yeti named Migo abides by the law of the ancient stones held by Stonekeeper, the yetis' leader. The yetis believe ringing a gong with their heads wakes up the sun.
The 2022 YETI Film Tour marks the brand’s third and largest multi-stop film tour yet. Each stop will feature YETI gear giveaways and special guest appearances by partners, friends of the brand and YETI Ambassadors - those who represent the best of the best in their outdoor pursuits.
- Scott, Give Us An Idea of Your Role at Yeti.
- Do You Come from The Creative Or Marketing side?
- 52 Films A Year Seems Pretty intense.
- How Did You Identify The Stories You Wanted to Tell?
- What About Things Like Marketing Goals?
- Is There A Yeti Film That Solidified What It Would All Eventually Become?
- What Do You Think Sets JT’s Film Apart?
- How Do You Get A Subject Like JT to Share Those Truths?
- What Is It?
I don’t know if there’s ever been an actual title assigned to my role. I think it’s Head of Content. It basically entails overseeing a bunch of short films, documentaries, commercials—pretty much anything with moving camera work. The bulk of that is a series of documentary shorts called YETI Presents.
My background is in filmmaking. I grew up in Austin, but I was in California for ten years producing, executive producing, and directing commercials and branded films with different companies, the most recent being a company called Farm League. We got hired to do YETI’s first broadcast spot, like, six years ago. On that trip, they realized they wer...
I wasn’t home for the first three years of doing this [laughing]. It was just me on the content side. A year into it, I was able to bring on Taylor Johns, who’s my counterpart and the Head of Production. We’d fly from Iceland to Alaska to Mexico to Hawaii to Montana to Benjamin, Texas, to California. We’d be shooting one film, editing two others, a...
That was the hardest part of the role. We had to establish our voice—as well as our look, feel, and ethos—from scratch. YETI’s an outdoor brand, but so is Patagonia and The North Face. They make great films. What will make ours unique but true to YETI? That was the thing I spent most of my time trying to figure out. Some of that was trial and error...
Roy Seiders, the company’s founder, was CEO when I started, and he was a revolutionary brand leader. He told me, “Don’t worry about showing the product or mentioning it. These [films] aren’t loose metaphors about durability or ice retention. Let’s keep these pure.” Our CMO Cory Maynard was even more emphatic. He pretty much said, “Screw all that. I...
When we first started releasing the films, they were about cowboys. They were about fly fishermen. It was still very on-the-nose YETI: this guy lives in Colorado and sacrifices the comforts of corporate life to go fishing. That’s a pretty standard narrative to tell. The first film that clearly deviated from that approach was the film with JT Van Za...
When you meet JT, you see that he’shis own story. It was clear he was going to be a compelling subject who had meaningful things to say. He’s every bit the sage his dad was; he just didn’t put things on paper the same way his dad did. There was something so genuine and raw and complex about JT’s story and what he went through. Music is something th...
Trust-building is the biggest magic in what we have and what we do. It’s the difference between something that will move an audience and make them feel something versus something that just looks really nice. Serving as producer for guys like Chris Malloyand watching how they establish the trust of their subject is huge. You’ve got to get some thing...
Something that’s a little more human. And, again, universal. The things that anyone can identify with. I don’t know if there is a specific answer. It’s not what you do that’s interesting. There are certain human emotions and complexities that transcend any sort of pursuit or brand or achievement. If you can distill it and then distill it some more ...
Apr 10, 2006 · yeti. 38 movies. Movies. Sort. The Mummy: Tomb of the Dragon Emperor. July 31, 2008. Archaeologist Rick O'Connell travels to China, pitting him against an emperor from the 2,000-year-old Han dynasty who's returned from the dead to pursue a quest for world domination.
In an era where nostalgia often intertwines with modern storytelling, Yeti’s latest film brings a refreshing perspective to the forefront: a deep dive into the life and legacy of legendary musician Jimmy Buffett against the backdrop of 1970s Key West.
YETI Holdings, Inc., announced it will travel across North America and overseas for a 12-stop film tour debuting a collection of unreleased and never-before-seen films from the wild that capture the unbreakable human spirit.
