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1. • • The initial emblem, crafted by agency Turner Duckworth (who would go on to craft today's Amazon logo), featured a stylised 'A' logo mark with a winding river above a simple sans serif wordmark. This design represents Bezos' goal to create the world's largest store, echoing the Amazon's status as the world's largest river and forest.
     www.creativebloq.com/design/logos-icons/amazon-logo-history

     The Amazon logo: a history – how the retail giant got its smile

2. People also ask

   When did Amazon start using a logo?

   • 01. Amazon's original logo (1995-1997) Amazon first opened its virtual doors with a very functional logo that was a far cry from the sleek, ubiquitous design we know today.

   The Amazon logo: a history – how the retail giant got its smile

   www.creativebloq.com/design/logos-icons/amazon-logo-history

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   What does the Amazon logo symbolize?

   • Every logo holds a story, and the Amazon logo is no exception. At first glance, it may appear simple, but its design carries a profound meaning. The logo portrays a perfect symbiotic relationship between nature and technology, symbolizing Amazon’s unique combination of convenience and sustainability.

   Amazon Logo: Meaning, History, Design Influences, and Evolution

   blog.boon.so/amazon-logo/

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   Who designed the original Amazon logo?

   • The original Amazon logo was designed by the agency Turner Duckworth, in 1995. (The same agency would go on to design today’s logo, too.) Looking back at the original logo, it’s a deceptively simple design. Sure, it’s a little dated in terms of its execution.

   From A to Z: The History of the Amazon Logo - Looka

   looka.com/blog/amazon-logo/

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   What type of logo does Amazon use?

   • The company’s first logo was simply the word Amazon.com spelled out in black font with a larger, yellow font used for the “o”. This design was later replaced with a logo that featured the company name with a near-straight yellow line beneath it. On top of the word Amazon.com, the words, “Books, Music & More” were spelled out in light grey font.

   Amazon Logo and its History | LogoMyWay

   blog.logomyway.com/history-amazon-logo-design/

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3. looka.com › blog › amazon-logoFrom A to Z: The History of the Amazon Logo - Looka

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   Jun 30, 2023 · Learn how the Amazon logo evolved from a simple river image to a smile symbolizing customer satisfaction and endless products. Discover the design elements, symbolism, and tips behind the iconic logo of the 2nd largest company in the world.

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5. www.designyourway.net › blog › amazon-logoThe Amazon logo, its meaning and the history behind it

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   Aug 21, 2023 · The first logo of Amazon was quite different from the logo of today. The Amazon logo of 1994 was a big A letter with a river flowing through it. Beneath the logo were the words: Earth’s biggest bookstore.

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     Amazon Original Logo History (2015-Present)

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     Amazon logo, symbol | history and evolution

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7. blog.logomyway.com › history-amazon-logo-designAmazon Logo and its History - LogoMyWay

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   Amazon was founded by Jeff Bezos in 1994 under the name “Cadabra”. In a testament to the importance of thoughtful branding, though, Bezos would change the name a year later to “Amazon” after realizing the original name’s phonic resemblance to the word cadaver. At the time of its founding, Amazon sold only books.

8. www.creativebloq.com › design › logos-iconsThe Amazon logo: a history – how the retail giant got its smile

   www.creativebloq.com › design › logos-icons

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   Jul 14, 2024 · Amazon's original logo (1995-1997) (Image credit: Amazon) Amazon first opened its virtual doors with a very functional logo that was a far cry from the sleek, ubiquitous design we know today.

   • Author: Patrick Llewellyn

9. blog.boon.so › amazon-logoAmazon Logo: Meaning, History, Design Influences, and ...

   blog.boon.so › amazon-logo

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   Every logo holds a story, and the Amazon logo is no exception. At first glance, it may appear simple, but its design carries a profound meaning. The logo portrays a perfect symbiotic relationship between nature and technology, symbolizing Amazon’s unique combination of convenience and sustainability.

10. www.logomagicians.com › blog › the-amazon-logoThe Amazon Logo: History, Symbolism and Significance

    www.logomagicians.com › blog › the-amazon-logo

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    Jan 25, 2024 · Learn how the Amazon logo evolved from a simple monogram to a smile arrow that reflects the company's vision and values. Discover the meaning and importance of the logo elements, such as the color, font, and shape.

11. blog.logomaster.ai › amazon-logo-evolutionAmazon Logo: Evolution, Symbolism, and Impact on Brand Identity

    blog.logomaster.ai › amazon-logo-evolution

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    Oct 7, 2023 · Learn how the Amazon logo has changed from a simple wordmark to a smiling arrow, and what it represents for the company's vision and values. Discover the significance of the logo's color, design, and minimalism in the digital realm.