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  1. Google Trends shows the search interest and popularity of various topics, issues, and events over time and across regions. You can explore the year in search 2023, Earth Day 2024, Formula 1, and more with Google Trends data.

  2. 2 days ago · What are the top searches on Google? As of June 2024, the most searched thing on Google is YouTube. The next most popular searches are Amazon, Facebook, Google, Weather, and Gmail. Before moving on to our list of top global searches below, it’s worth quickly explaining what “search volume” means.

    • SERP and visual optimization. In Google SGE and the SERPs, rich results will continue to evolve. Ongoing SERP optimization will be critical as we expect zero-click results to grow due to SGE.
    • Helpful content and content intelligence. A rock-solid content strategy will be essential in 2024: Find and fill relevant content gaps. Review content performance.
    • Engagement and experience. User interactions and engagement are important factors that shape Google’s search results. Google wants to reward expert-level content that is compelling and meets the needs of searchers.
    • Personalized experience. Google CEO Sundar Pichai said search will evolve substantively in the next 10 years. Search will be more personalized to impact users more profoundly and meaningfully.
  3. trends.google.com › trends › exploreGoogle Trends

    Google Trends is a powerful tool that lets you explore and compare what the world is searching for on Google. You can discover the latest trends, data and visualizations from different topics, regions and time periods. Learn more about the interests and behaviors of your audience, customers or competitors with Google Trends.

  4. May 23, 2018 · Learn how Google Trends became a key part of journalistic storytelling with the updated design and data in 2018. See examples of Google data visualizations, Year in Search data and more.

  5. Learn how to adapt, experiment, and drive growth in 2024 with Google's insights on privacy, AI, sustainability, Search, and value. Explore the top trends and opportunities for marketers in Europe, Middle East & Africa.

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