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Amul is an Indian dairy brand owned by the cooperative society, Gujarat Cooperative Milk Marketing Federation (GCMMF), based in Anand, Gujarat. [3][4] GCMMF is controlled by 3.6 million milk producers. [5] Tribhuvandas Kishibhai Patel founded the organisation in 1946 and served as its chairman until his retirement in the 1970s.
About Amul. Gujarat Co-operative Milk Marketing Federation Ltd. (GCMMF Ltd.), is India's largest food marketing organisation.
Amul offers a wide range of dairy and organic products, including high-protein shakes and franchise opportunities.
The Amul Model of dairy development is a three-tiered structure with the dairy cooperative societies at the village level federated under a milk union at the district level and a federation of member unions at the state level.
Amul is India's largest food product marketing organisation with annual turnover of US$ 7.2 billion. It procures milk from 3.64 million milk producer members and exports dairy products to many countries.
Jul 6, 2021 · Learn about Amul, the Indian dairy cooperative society that started the White Revolution and became a global brand. Find out how Amul was founded, how it operates, and what factors contributed to its success.
Feb 22, 2024 · Synopsis. Prime Minister Narendra Modi inaugurated five projects worth Rs 1,200 crore at the Golden Jubilee celebration of Gujarat Cooperative Milk Marketing Federation (GCMMF), which runs the brand Amul. Modi praised Amul's uniqueness and its contribution to India's dairy sector, calling it an 'example' for future generations.
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