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While there are some sales niches where women are better represented in management and executive roles, they still make up less than one-third of sales leaders overall. With both genders holding roughly equal entry-level sales positions, this indicates challenges in career progression and retention of high-performing women.
Mar 5, 2024 · In partnership with Sendspark, this definitive guide celebrates a powerful collection of thought leaders, entrepreneurs, executives, and trailblazers who are using their expertise, passion, and authentic perspectives to revolutionize sales strategies, empower professionals, and inspire the next generation.
WISE is a global community dedicated to empowering the next generation of female sales leaders. CEB data shows that, globally, women represent 4 of 10 entry-level sales employees, 3 in 10 first- and mid-level management roles, and 2 in 10 department head or general manager type roles.
- Breaking Traditional Sales Stereotypes
- Challenges Women Face in Sales Careers
- Men and Women Often Have Different Approaches to Sales
- Breaking The Stereotypes
- Benefits of Having More Women in Sales
- How Companies Can Attract and Retain Female Talent
- Women in Sales Today
Historically, sales has been a profession laden with stereotypes. Think of the traditional sales stereotypes. The door-to-door salesman. The used car salesman. The pushy closer. The slick, smooth talker. Visualize each of these people in your head. Got them? Good. Were any of your mental images women? They weren’t for me, and I’ll venture a guess t...
Gender biases refer to preconceived notions and stereotypes about the abilities and characteristics of individuals based on their gender. Unfortunately, the sales industry is not immune to them. Here’s what women face on a daily basis.
Men and women often have different approaches to sales, and it’s not just about personality — it’s often about how they’ve been socialized and what’s been expected of them in their careers. Let’s break it down. Men are often encouraged to be aggressive and go for the “hard sell.” They’re usually praised for being direct, competitive, and focused on...
When we pigeonhole women into certain roles or expect men to act a certain way, we miss out on a wealth of talent and perspective. So, how are women shaking things up and breaking these outdated molds? You know those stories where someone defies all odds and breaks through barriers? The sales industry has its fair share of women who have done just ...
If companies want to be part of the solution, they’ve got to do more than just talk the talk. This means creating a culture where women feel valued and supported. It means ditching the one-size-fits-all approach to sales and recognizing that diversity is a strength, not a box to tick. When companies actively work to break down stereotypes, everybod...
Alright, let’s get down to brass tacks. You’ve heard about the benefits of having more women in sales roles, but how do you actually get them in the door — and keep them there?
While obstacles certainly exist — ranging from outdated stereotypes to systemic biases — the resilience and innovation demonstrated by women in sales are carving out new pathways for success. The narrative is shifting, not just because society is becoming more aware of the need for equality, but because women themselves are stepping up, breaking ba...
Aug 9, 2023 · Demandbase is proud to share that we've partnered up with Women in Sales to highlight 100 Powerful Women in Sales for 2023.
Mar 1, 2023 · Alexine Mudawar is the CEO of Women in Sales, an organization focused on elevating, empowering and promoting women within the sales profession. By facilitating conversations and sharing resources focused on enabling sales professionals, her aim is to mold the future of sales to be more inclusive.
Mar 7, 2022 · We sat down with two of our own women in sales— Rebecca Earle Marsh, Business Development Representative, and Anne-Sophie Maenhout, Regional Sales Manager—to learn more about their experiences as women in sales leadership and to get their advice for the next generation of female sales leaders.
