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Feb 7, 2024 · Learn how to create a well-designed and user-friendly website with 15 qualities that make a site great. From design, functionality, features, SEO, to user experience, this guide covers key factors to consider when building a website.
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- Clear Purpose. Understand and cater to the needs of your audience. A website’s purpose is crucial for its success, as it should help users achieve their goals.
- Easy Navigation. Users should find what they’re looking for quickly. User Experience (UX) is crucial for a website’s success, as it helps visitors understand, use, and stay on the site.
- Professional Design. Aesthetically pleasing, consistent, and appropriate for the target audience. Your website represents your company, products, services, and brand, so it should be visually appealing, polished, and professional.
- Speed. Fast loading times for all pages. Page load time is a crucial factor in ranking web pages in search results. A fast website enhances user experience, boosts search engine rankings, and reduces bounce rates.
- Quality Content. Ultimately, visitors come to your website because of the content. In most cases, they’re looking for something specific. They could be looking for an answer to a question, a product to purchase, entertainment, or something else depending on the type of website.
- Clear Purpose. Why does the website exist? There should be much more to it than just a good web design. Each site should have a specific purpose, and that purpose should be clear to visitors within the first few seconds of arriving at the website.
- Functional and User-Friendly (Easy to Use) Effective websites are easy to use and provide a good user experience. A frustrating user experience makes it harder for visitors to find the content or answers that they’re looking for and will increase the chances that they’ll leave the site before taking the desired action.
- Simple and Attractive Design. A website doesn’t have to be flashy in order to look good. In fact, simple and clean designs and layouts are often the most effective.
Learn how to use SWOT analysis to evaluate the strengths, weaknesses, opportunities, and threats of your website. This tool can help you identify your website's competitive advantages, challenges, and potential growth areas.
- Clear purpose. As you build your website, there must be a reason behind every decision. As a starting point, think about the following factors to gain clarity about your new website
- Excellent user interface (UI) and user experience (UX) UI is the interactive parts of your website, like buttons, text fields, links, navigation bars and menus.
- Responsive, mobile-friendly website design. A 2023 report showed that 91% of internet users between 16 and 64 access the internet on a mobile device. The ability to provide a consistent user experience across a diverse range of phones is part of what makes a good website.
- Effective calls to action (CTA) A call to action textually invites a user to take a desirable action. For instance, an eCommerce website’s shopping cart page works better with a bright yellow button and the text “Confirm order now.”
Aug 11, 2024 · To identify a website's strengths, explore what the company can leverage to gain a competitive advantage. Examples of strengths might include brand image, innovative services, well-known products, exceptional customer service, and sound financial standing.
Sep 17, 2024 · Discover the 13 must-haves and implementation tips for creating a top-notch website. From clear navigation to mobile-friendliness, learn what makes a good website.
