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      • "KFC’s identity is rooted in how seriously we take the quality and taste of our product, something we all take pride in. But it’s The Colonel’s entrepreneurial spirit, famed beliefs of working hard, being authentic, generous, of being hospitable and of never giving up, that inform our values, our culture, and our purpose.
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  2. The Colonels values aren’t a marketing gimmick. They’re alive and well inside our walls—in our food, our people, our service, and our restaurants.

    • Leaders

      We’re not about novelty for novelty’s sake. We have deep...

    • Heritage

      As a network of franchises grows across the USA, the Colonel...

    • Social Impact

      In 2021, KFC announced a commitment to transition to 100%...

    • Locations

      Today we have more than 25,000 KFC restaurants in over 145...

  3. At KFC, our values challenge and inspire us to elevate our brand, our culture, our performance, and our impact with customers and in the communities, we serve. The Colonel’s values are not a marketing gimmick.

    • “One has to remember that every failure can be a stepping stone to something better.” Obviously the Colonel is speaking from experience here and we love the optimism and belief in people that this reflects.
    • “I’ve only had two rules. Do all you can and do it the best you can.” The Colonel was undeniably a real-life example of how passion, hard work, and a commitment to quality can lead to success.
    • "The hard way builds solidly a foundation of confidence that cannot be swept away.” The Colonel believed that cutting corners would ultimately be detrimental to the end result.
    • "There’s something inside of me that makes me want to help people, especially people who are having difficulty of some kind." This speaks to the Colonel’s warmth and hospitality – something we aim to bring to life in our restaurants – and his desire to make a difference.
  4. www.yum.com › company › our-brandsKFC - Yum

    Colonel Sanders was a born innovator and founded KFC on values like hard work, hospitality and generosity that still live large in the KFC brand today. We believe in making chicken the right way, by using quality ingredients and freshly preparing them by hand every day.

  5. Feb 27, 2024 · Colonel Sanders’ leadership style is best described as Entrepreneurial Leadership. This style is characterized by innovation, risk-taking, and a focus on growth, all of which were central to Sanders’s approach to building Kentucky Fried Chicken (KFC) into a global brand.

  6. Colonel Sanders. Colonel[a] Harland David Sanders (September 9, 1890 – December 16, 1980) was an American businessman and founder of fast food chicken restaurant chain Kentucky Fried Chicken (also known as KFC). He later acted as the company's brand ambassador and symbol.

  7. Since starting with 11 herbs and spices, the Colonels Original Recipe has grown KFC from a single restaurant into a globally iconic brand. But we're more than just makers of delicious fried chicken. We're believers in doing things the right way.