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Apr 27, 2021 · The IPL has a robust business model that is able to sustain itself despite facing difficulties, like the COVID-19 pandemic. It generates revenue from media rights, sponsorship, ticket sales, prize money and merchandise sales.
- How Does The IPL Ecosystem Make Money?
- What’s in It For The Broadcasters?
- How Does The IPL Compare to Global Sports Leagues?
- How Much Did The Pandemic Affect IPL’s Growth?
When the IPL began in 2008, some of India Inc. and Bollywood’s biggest names spent a total of $723.59 million to buy eight city-based franchises. A decade and a half later, the IPL has grown manifold in popularity and commercial value. In 2021, CVC Capital, a British equity firm that formerly owned Formula 1, paid approximately $740 million for the...
They earn from advertisements. Star India (now Disney Star) had paid more than ₹16,300 crore for the broadcast rights of five seasons from 2018 to 2022. Advertisers paid the broadcaster as much as ₹14 lakh for a ten-second ad slot during a match. As per Moneycontrol, the total revenue generated from television and digital (streaming) ad sales in IP...
The National Football League (NFL) in the United States, cited by the BCCI Secretary as the only international sports league more valuable than the IPL, began in 1920. Since the IPL’s business and monetization strategy was modelled on leagues like NFL and EPL, the way they earn money is quite similar. The NFL has 32 teams playing a combined 285 gam...
The onset of the pandemic exposed the sporting world to new undesired realities. All major sports tournaments, both at the club and international level, had to be temporarily suspended to curb the spread of the novel coronavirus. Income from merchandise sales, ticketing and broadcasting avenues had all dried up as there was no activity in the arena...
Mar 31, 2024 · Learn how IPL teams earn money from various sources, such as media rights, ticket sales, merchandising, sponsorship, prize money, and more. Find out the impact of IPL on Indian economy and the brand value of the league.
- The economics of IPL. BCCI collects massive revenues from broadcasters and Over-the-top (OTT) platforms by selling media rights. It deducts its share and a big chunk of its revenues are then shared with the IPL teams.
- Brand sponsorship. Apart from media revenue discussed above, IPL franchises generate a sizeable part of their revenue through brand sponsorships. Franchises tie-up with brands to offer visibility to the brand by endorsing their logos on their jerseys, headgear and team kits.
- Ticket sales. The global pandemic affected India’s biggest sporting gala in 2020 and 2021. However, it was back with a bang this year. Now that the stadiums are full of spectators again, a small portion of ticket sales will be offered to sponsors and the BCCI, the rest goes into the team’s wallet.
- Prize money. BCCI offers a colossal amount of prize money to the winning team. In 2018, IPL champion Chennai Super Kings took home ₹20 crore in prize money.
Sony takes a contract from BCCI for a certain sum, of which, a certain sum of money is given to each team based on the TRP Ratings by BCCI. Sony TV in return, earns money in the form...
May 24, 2023 · How IPL Teams Earn Money: All playing teams in IPL will have a home ground where they will play 7 league matches out of their 14 games. Each IPL ticket ranges from INR 500 to INR 25000 approx. In the 100 percent of tickets sale, a part of the money is distributed to the State Cricket Associations as well.
Dec 21, 2023 · With the big money spent, we take a look at how the salary structure works in the IPL. Do players pocket the whole amount? Will Starc take home Rs 24.75 crore and Rizvi the Rs 8.40 crore that CSK spent on him?
