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  1. May 1, 2024 · GH beauty experts explain how to shop for and apply the best makeup products for men, including concealer, tinted moisturizers and brow products. Search Subscribe

    • How Male Makeup Became A Thing
    • Must Have Men’s Makeup Products
    • How to Choose The Right Makeup For Men
    • Things to Consider Before Purchasing Male Makeup
    • Easy Male Makeup Routines For Every Situation
    • How to Apply Makeup For Men: 7 Expert Tips

    One in five men of men said they now use make-up, according to a survey for grooming brand Wahl. So, who’s slapping it on? Millennials aged 25-34 are the age group who tend to use it most, with 39 per cent saying they use make-up – that’s more than a third of blokes on the street. Unsurprisingly, cosmetic brands have been quick to jump on the growi...

    1. Primer

    Even if you’re no oil painting, you still need a good canvas to work with. A primer prepares the skin for everything else that follows, allowing it to go on easier and last longer. It’s not an essential step, so can be skipped in a pinch, but the right formulation can also have additional benefits, like controlling oiliness or hydrating dryness. A double skin win.

    2. BB / CC Cream

    The bloke’s more accessible alternative to foundation, BB and CC creams are essentially part moisturiser and part make-up, meaning they’re great at achieving a natural but healthy looking complexion. BB stands for blemish balm and is ideal for spot-prone skin or those in need of a little colour boost. CC stands for colour correcting and provides light coverage while also reducing the appearance of redness or age spots.

    3. Concealer

    Pre-date breakout? Boardroom presentation on three hours’ sleep? This is where concealercomes in. Often a guy’s first dabble with men’s makeup (usually stolen from a sister or girlfriend), this miracle invention is similar to foundation, but is thicker and comes in a stick or liquid wand form (the former being far less messy). It works by blending imperfections into the surrounding skin, so use it for hiding under-eye shadows, or spot coverage, or a death-by-hangover-day.

    In most instances, when it comes to choosing the right makeup for men, the main thing to keep in mind is the shade. Not all concealers, foundations or color correctors are made equally, so you’ll want to find one that matches your natural shade as closely as possible. If you aren’t sure of your shade, you’ll want to figure this out prior to buying ...

    With so many makeup options out there, it’s worth having a serious think about what you actually want and need before hitting the store. Here are some considerations to keep in mind prior to purchasing makeup for men:

    Unless your daily life involves a movie set, chances are you won’t have a personal make-up artist to hide your spots and take down a shiny forehead. Luckily, we found one for you. Whether you’ve got a killer hangover or are suffering sleep deprivation, follow Soh’s advice to go from a solid 7 to a straight-up 10 (probably). And if all fails? You’ve...

    If you’re looking at dabbling in the world of men’s makeup, here are seven expert tips for applying it like a professional.

  2. Jan 25, 2018 · I'm starting to delve into makeup for the first time and went to Sephora for a makeover. I asked for some advice on natural-looking makeup to help even out my complexion.

  3. Nov 27, 2019 · GQ grooming columnist Phillip Picardi makes the case for wearing concealer—and explains everything you need to know about the best makeup for men.

    • Phillip Picardi
  4. Aug 20, 2020 · In this video, I share techniques that can help anyone achieve a more feminine look through the art of makeup. Whether you struggle with a 5-o'clock shadow, ...

    • 20 min
    • 498.5K
    • Casey Blake
  5. Nov 3, 2021 · If you're interested, here are 21 men's makeup products to get you started, including concealer and brow gels.

  6. People also ask

  7. Mar 13, 2022 · By Saumyaa Vohra. 13 March 2022. The idea that make-up is only for women is, as noughties pop singer Fergie would’ve put it, ‘so 2000-and-late’. It’s 2022, and the faux machismo around relegating...