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It is the holding company for the Adidas Group, which also owns an 8.33% stake of the football club Bayern München, and Runtastic, an Austrian fitness technology company. Adidas's revenue for 2018 was listed at €21.915 billion. The company was started by Adolf Dassler in his mother's house.
Every day, we come to work to create and sell the best sports products in the world, and to offer the best service and consumer experience – and to do it all in a sustainable way. We are the best when we are the credible, inclusive, and sustainable leader in our industry.
In 1972, the world turned to Germany when the Olympic Games opened in Munich. Just in time for the event, adidas presented a new logo that was here to stay: the Trefoil. Then, symbolizing performance. Today, the adidas Originals collection stands for lifestyle and street. Times may change, but trefoiled quality will always remain.
The story about his rise from humble shoemaker to global game changer, entrepreneur and, eventually, founder of adidas, is well documented. The ideas, principles and the special attitude of this incredibly creative inventor are still with us today. In everything we do.
Aug 3, 2021 · adidas background: 2013 – The future of running? Some innovations in the sporting goods industry are so unique and successful that they become part of a brands identity. For adidas shoes, that innovation is the energy return cushioning midsole called Boost.
4 days ago · Adidas (styled as “adidas” since 1949) is a prominent German manufacturer of athletic shoes and apparel, identified by its three-stripe trademark. The company is also known for its high-profile endorsement deals, including NBA star Derrick Rose and Argentine-born football (soccer) star Lionel Messi , who signed a lifetime deal with Adidas ...
Jan 14, 2019 · Although still a strong, well-known brand today, Adidas' share of the world sports shoe market dropped over the years, and what began as a German family business is now a corporation (Adidas-Salomon AG) combined with the French global concern Salomon.
adidas EOSS is live from 14th July, limited-time offer! Explore end of season deals on shoes, clothing, collections, adidas Originals, Running, Football, Training and more on the official adidas IN website.
Discover the history of adidas logos and the purpose behind each design evolution, from 1949 until today. A brand’s logo is a central piece of its identity—and the adidas logos are no exception, with a history as dynamic as the brand itself.
Dec 18, 2023 · In this article, we’re going to explore 30 facts about Adidas that every self-professed sneaker head should know. The ‘Stan Smith’, Adidas’s most iconic sneaker, was originally intended to be named after Robert Haillet, the iconic French tennis star, and not Stanley Smith.
