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  1. Sir Ernest Arthur Gowers GCB GBE ( / ˈɡaʊ.ərz /; 2 June 1880 – 16 April 1966) was a British civil servant and author who is best remembered for his book Plain Words, first published in 1948, and his revision of Fowler 's classic Modern English Usage.

  2. The Complete Plain Words. This is a copy of the book The Complete Plain Words as authored by Sir Ernest Gowers. The book serves as a style guide and a guide to writing simple, "proper" English.

  3. Ernest Gowers in 1920. Sir Ernest Gowers, a senior civil servant, was among those who wished to see officialese replaced by normal English. In 1929 he remarked in a speech about the civil service, "It is said ... that we revel in jargon and obscurity". [5] .

    • Ernest Gowers
    • 2014
  4. Nov 2, 2022 · 2022-11-02 23:01:20 Autocrop_version

  5. Instead of being simple, terse and direct, it is stilted, long-winded and circumlocutory; instead of choosing the simple word it prefers the unusual; instead of the plain phrase the cliché. Ivor Brown, a connoisseur of words, has invented several names for this sort of writing.

  6. Chapter 1: Prologue. Do but take care to express yourself in a plain, easy Manner, in well-chosen, significant and decent Terms, and to give a harmonious and pleasing Turn to your Periods: study to explain your Thoughts, and set them in the truest Light, labouring as much as possible, not to leave them dark nor intricate, but clear and ...

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  8. www.clarity-international.org › __ernest-gowersErnest Gowers – Clarity

    Sir Ernest Gowers (1880-1966) was described by the (London) Times as one of the greatest public servants his day. He joined the Home Civil Service in 1903 and early in his career was “discovered” by Chancellor of the Exchequer, David Lloyd Gowers his Private Secretary.