Adobe Inc.
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Marketo provides easy to use marketing software that allows you to generate, nurture and qualify more high quality leads. Marketing software from Marketo automates lead scoring, email nurturing, landing pages, events, social campaigns, and ROI reporting from a single, integrated platform.
Adobe Marketo Engage — also referred to as Marketo Engage or simply Marketo — is the world's largest marketing automation platform. It lets you streamline, automate, and measure marketing tasks and workflows so you can increase operational efficiency and grow revenue faster.
Compare four plans of Marketo Engage, a B2B marketing automation platform, with different features and capabilities. Find out how to get customized pricing and see the Gartner report on Adobe's leadership in the market.
Adobe Marketo Engage is a marketing automation platform that helps you streamline lead management, cross-channel engagement, and multi-touch attribution. Learn how to use AI, data, and integrations to create personalized and effective marketing campaigns.
- Pricing
- Ease of Use
- Lead Management
- Email Marketing
- Sales Forecasting
- Bottom Line
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If you’re looking for a free CRM, HubSpot is the clear winner as Marketo doesn’t have its own CRM, free or otherwise. Marketo does not reveal pricing for its four plans on its website. The only way to make a head-to-head pricing comparison of HubSpot vs. Marketo is to contact Marketo for a price quote based on your database size. You can then compa...
HubSpot and Marketo have a reputation for being relatively easy to use, thanks to modern, intuitive dashboards built with user-friendliness in mind. Still, both platforms include advanced features that often require a slight to moderate learning curve to master. You can build your HubSpot skills through training offered via the HubSpot Academy. If ...
The basic HubSpot CRM delivers the essentials you need to organize and manage your contacts and leads. HubSpot includes deal pipelines on all plans. The higher the tier, the more pipelines you are allowed to manage in your account. Account-based management and automatic lead rotation tools are available on the Professional and Enterprise plans. Man...
Marketo and HubSpot both offer 1:1 emails for personal connections with contacts, leads and other sales team members. You can also create full-blown customized marketing email campaigns with HubSpot and Marketo. The free and starter HubSpot plans offer limited email automation capabilities. The Professional and Enterprise plans come with unlimited ...
HubSpot offers both default and custom forecasting and reporting. Sales forecasting is only provided on HubSpot’s priciest plans, Professional and Enterprise. Marketo includes predictive content and predictive audience features on its top-tier plans but does not offer revenue-based forecasting.
If you’re looking for a top-performing CRM that gives you the option to add on powerful marketing automation and sales management functionality, HubSpot is the clear winner here. With its free and low-priced entry-level plans, HubSpot works well for small businesses and solo entrepreneurs. HubSpot’s feature-rich Professional and Enterprise plans of...
Compare HubSpot and Marketo, two popular solutions for CRM and marketing automation. Learn about their features, pricing, ease of use, customer support and more.
- Janette Novak
Marketo, Inc. is an American software company, with its headquarters in San Mateo, California. Marketo develops and sells marketing automation software for account-based marketing and other marketing services and products, including SEO and content creation.
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Mar 4, 2024 · Watch video tutorials on Marketo Engage. Improve your understanding of how to use marketing automation features and more. A collection of videos and tutorials for Adobe Marketo Engage.
