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  2. Feb 28, 2020 · Daniel Nations. Updated on February 28, 2020. Whether you're a longtime Facebook user or someone who's never had a social networking account ever their life, you may find yourself at some point asking why you should start or continue interacting on account or continue using Facebook.

    • Daniel Nations
    • Facebook can help build your online brand. Your business’s online presence is more important than ever as consumer interest in mobile and social media shopping continues to grow, and Facebook may be your best opportunity to get in front of customers near and far.
    • Facebook forms professional bonds among competitors. One of Facebook’s overarching goals is to connect people, whether it’s old friends, current acquaintances or those looking to meet new people.
    • Facebook can change preconceptions. Certain careers carry negative stereotypes. People working as lawyers, politicians or used-car salespeople can be seen as dishonest just because of their job.
    • Facebook can help you find top job candidates. While a problematic social media persona may eliminate some candidates, Facebook provides direct access to everyone who follows your brand.
    • Author
    • Simple and Easy Interface. Over the years, the company has introduced many features and Facebook has evolved in various ways. Despite its immense popularity, Facebook ensured that the user interface remained convenient and understandable to different people from around the globe.
    • Performing a Search Is Quite Easy. Apps can become inconvenient if you are unable to perform basic searches. Facebook is a diverse platform, providing multiple features to its users.
    • Dedicated Groups and Communities. Facebook focuses on creating a tight-knit community for people to stay in touch. You can create a Facebook group or join one that already exists.
    • Facebook Has Diverse Entertainment Options. Every app has its style and content to keep users entertained. We have Instagram for all the imagery, and there’s Snapchat if you want videos and privacy.
    • Understanding your audience. As your Facebook Business page grows, you’ll be able to build and develop an understanding of your audience in a variety of ways.
    • Building relationships. Your Facebook page allows you to become more than a faceless brand, giving you the chance to interact with your target audience.
    • Boosting your Google rankings. In terms of SEO, Facebook contributes by increasing your brand’s visibility on the web and building on that brand awareness.
    • Shaping your brand’s reputation. Having your own Facebook page for your business is another way to promote your brand to your target audience. The social media site provides you with a public page that people can peruse at leisure, giving them a more personal feel for what your business is all about.
  3. Apr 14, 2021 · 6. Add friends on Facebook. There are three ways you can add friends on Facebook. You can either search for them, find them in the Find Friends tab, or import a list of contacts from your email, iCloud, or phone. To find friends on Facebook, go to your profile, select the Friends tab, and tap the Find Friends button.

  4. Aug 22, 2020 · What follows are just 10 reasons why you should include Facebook in your marketing mix – highlighting its key differences versus other social media platforms and advantages against other...