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      townandcountrymag.com

      • The origins of the firm date back to the 1900s with King George VI. According to The New York Times, the King, who ruled from 1936 to 1952, once said that the British royals are "not a family, we're a firm." Prince Philip helped establish the phrase when he married into the House of Windsor in 1947.
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  2. Mar 9, 2021 · An unofficial nickname that dates back to the time of Queen Elizabeth II’s father, King George VI, The Firm is an informal title for the British royal family and its associated institutions,...

  3. Mar 9, 2021 · The British royal family, while a group of people closely related to the Queen, has also been described as Britain's "longest-running family firm," or a family business.

    • Monica Humphries
    • Henry Blodget
  4. Mar 21, 2024 · Here's why the British royal family—including King Charles, Queen Camilla, and Prince Williamis called The Firm and why the expression is even bigger than them.

    • Mehera Bonner
    • Harpercollins
  5. Mar 4, 2021 · In a blurb for her 2005 book, The Firm: The Troubled Life of the House of Windsor, journalist Penny Junor writes, "Prince Philip calls it 'The Firm,' and all the royal executives and their ...

    • egonzales@hearst.com
    • 30 sec
  6. Mar 9, 2021 · Why is the Royal Family called The Firm? Journalist Sir Arthur Beverley Baxter revealed that the Queen's father, King George VI coined the name 'The Frim' for his family in his younger years. This was before he was crowned King and was known as Prince Albert.

  7. Mar 4, 2021 · While it sounds like a shadow organization found in an action movie, "The Firm" is really a nickname for one of the most public, and simultaneously private, families in the world. And there's a deliberate reason why Meghan used "The Firm" instead of, say, the Windsors or the royal family.

  8. Feb 20, 2024 · Per the New York Times, “The Firm” dates back to Queen Elizabeth II’s father, King George VI, who ruled from 1936 to 1952 after his brother abdicated the throne, and his famous quote ...