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  2. Aug 20, 2024 · Why Is a URL Slug Important for SEO? A URL slug is often considered a great place to include the target (or primary ) keyword for a page. Google’s John Mueller has confirmed that words in a URL are a ranking factor.

  3. Dec 20, 2023 · Why are URL slugs important for SEO? Writing a good slug for your page or post can positively affect your SEO. It allows you to do the following things: 1. Include your keyword. Why? Because the slug is one of the indicators Google uses to determine what a page is about. So change your slug, and make sure that it includes words you really want ...

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  4. Oct 18, 2024 · Optimizing URL slugs can boost your SEO by making your URLs more readable and descriptive, helping search engines and users better understand the content of your page. Clear, concise slugs improve click-through rates by giving users an immediate idea of what to expect, increasing the likelihood they’ll visit your page.

    • Be Descriptive and Target Your Primary Keyword. Use your URL slug to describe the content on a webpage. The easiest way to do this is to include your primary keyword, as it describes the content’s overarching topic.
    • Keep Your Slugs Short. URLs that are too long get truncated in search results. This isn’t a total disaster, but it can affect click-through rates and make your listings look messy.
    • Don’t Use Random Strings of Numbers. The post below has a long string of numbers at the end of the URL slug.
    • Avoid Dates and Numbers. If you’ve written an article titled “The 7 Best Email Marketing Tactics in 2024,” it’s only natural to want to include the numbers and dates in your URL slug.
  5. Oct 25, 2024 · This is cleaner, easier to read, and better for SEO. Why is the Slug Important for SEO? Slugs may seem like a small part of your website, but they have a significant impact on SEO. Here’s why: 1. User-Friendly URLs. A clean, concise slug helps users understand what your page or post is about before they even click the link.

  6. Aug 15, 2021 · Having a clean, clear, and short URL slug helps your website visitors and search engines comprehend your pages. Your URL slug can also be an untapped source of keyword ranking potential.

  7. Jul 15, 2022 · Slugs also play an important role in SEO. That’s because search engines use them to help determine what a given page is about. A well-written and descriptive slug can help improve a page’s ranking in search results.