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Goop is a wellness and lifestyle brand and company founded by the American actress Gwyneth Paltrow. It was launched in September 2008 as a weekly e-mail newsletter providing new age advice, such as "police your thoughts" and "eliminate white foods", and the slogan "Nourish the Inner Aspect". [2]
In 2008, Gwyneth Paltrow launched goop from her kitchen as a homespun weekly newsletter. It’s grown a lot since then. We operate from a place of curiosity and nonjudgment, and we start hard conversations, crack open taboos, and look for connection and resonance everywhere we can find it.
Information on valuation, funding, cap tables, investors, and executives for Goop ( Personal Products). Use the PitchBook Platform to explore the full profile.
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Where is Goop 's headquarters? Goop is located in Los Angeles, California, United States. Who invested in Goop? Goop has 10 investors including Headline and Greycroft. How much funding has Goop raised to date? Goop has raised
- Los Angeles, California
- Gwyneth Paltrow
Feb 13, 2023 · The Growth Strategy Behind Goop, a Brand Owned by Gwyneth Paltrow. Gwyneth Paltrow’s lifestyle brand has grown from a weekly newsletter into an eCommerce, media and events empire. See how she did it.
- 330 Adelaide Street West Toronto, ON, M5V Canada
Goop’s business model can be summed up in two words: contextual commerce. Goop creates content and sells products—and the two often go hand in hand.
Santa Monica, California 194,678 followers. A modern lifestyle and wellness brand. View all 479 employees. About us. goop is a lifestyle brand with its roots in content across key pillars:...