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InsTrack is a service that provides in-depth analytics and actionable insights for Instagram users. It is powered by the official Instagram API and offers unlimited historical data, free trial and FAQ.
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Inflact is a free and unlimited AI tool that analyzes any public Instagram profile and provides 13 metrics and graphs. You can use the results to improve your profile, content, and promotion strategy.
Mar 20, 2024 · Learn how to use Buffer, SparkToro, Analisa, UNUM, Canva, and more to create, schedule, and analyze your Instagram content. Find free photos, templates, fonts, and insights to optimize your profile and reach more followers.
- Instagram Scheduling Tools
- Instagram Analytics Tools
- Instagram Ads Tools
- Instagram hashtag Tools
- Instagram Reels and Stories Tools
- Instagram Editing Tools
- Other Instagram Marketing Tools
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1. Hootsuite
Hootsuite is one of the best social media management platforms out there — and it has all the Instagram tools a social media manager needs. With Hootsuite, you can create Instagram posts, carousels, Stories, and Reels on the fly or schedule them for later. With a drag-and-drop content calendar interface, this powerful publisher comes packed with features that will help you get the most out of your Instagram presence. Features include a powerful editor, AI hashtag recommendations, and easy pos...
2.Later
Later offers an Instagram scheduling tool with solid basic posting, scheduling, and analytics features. Posting limits vary by plan, and the tool can be used for organic content only. Instagram is Later’s primary focus, so they do offer an AI caption generator, but keep in mind that it works for Instagram only. See how Later’s Instagram business tools compare with Hootsuite.
3. Buffer
Buffer offers good Instagram scheduling tools, especially for those who are more focused on scheduling than on analytics. Its built-in engagement tools (available on paid plans) consolidate Instagram comments (but not DMs) so you can respond to the public conversations that require your attention. See how Buffer compares to Hootsuite.
5. Instagram Insights
Creator and business accounts have access to native Instagram business tools like Insights. From the Insights tab, you can learn about who’s following you, when they’re most active, and what type of content is most popular. Some data disappears after 90 days, so consider the following Instagram analytics tools for more detailed reporting.
6. Hootsuite Analytics
Hootsuite offers features that go above and beyond Instagram’s native analytics tool. From the Hootsuite dashboard, you can dig deeper into data from the past and run customizable or historical reports whenever the need arises. You can also monitor your account’s response time and rank Instagram commentsby positive or negative sentiment. Hootsuite Analytics is available in Pro and Team plans.
7. Hootsuite Advanced Analytics
Up your analytics game with Hootsuite Advanced Analytics. This results-oriented platform provides Instagram growth tools like graphs, tables, and KPI summaries, so you can clearly measure the ROI of your Instagram marketing. Plus, you can compare how your campaigns measure up against competitors with built-in competitive analytics and industry benchmarking. Another benefit is you can connect with Google Analytics, Adobe Analytics and business intelligence tools like Tableau and Microsoft Powe...
13. Meta Ads Manager
Ads Manager is a platform shared by Facebook and Instagram for creating and tracking ads. This Instagram management tool for ad campaigns provides advertisers with access to Facebook’s targeting capability and the ability to run campaigns across both platforms. After launching a campaign, you can make adjustments, respond to comments, and track performance. Source: Instagram for Business
14. Instagram Branded Content Tools
Creators may be the ones who are most interested in how to use monetization tools on Instagram. But both advertisers and creators alike should be familiar with Instagram’s branded content tools. These tools make it easier for brands and creators to work together to promote products. Some of the branded content tools to be aware of include: 1. Partnership ads:Allow brands to amplify content from a creator’s account. 2. Shopping from Creators + Product Tags: Allow creators to sell your products...
15. Hootsuite’s boosting features
Boosting existing content is one of the easiest ways to get started advertising on Instagram. Hootsuite allows you to boost organic Instagram posts and Reels with just a few clicks. Or, you can put your boosting strategy on autopilot using Hootsuite’s automatic Boost. Using this feature, you can set automatic triggers so your best organic posts automatically get a dose of budget to help them reach a wider audience.
21. Hootsuite’s free AI Instagram hashtag generator
We mentioned in passing above that Hootsuite Composer includes a built-in AI caption- and hashtag-generating tool called OwlyWriter AI. While you need to be a Hootsuite user to get access to the full tool (which we’ll discuss in more detail later in this post), we’ve also got a free AI hashtag generator that anyone can use. (You’re welcome.) Just enter your language, a description of your photo or video, and keywords. The tools will suggest hashtags to add to your Instagram post.
22. Panoramiq Watch
Integrate Panoramiq with Hootsuite to keep tabs on popular or branded Instagram hashtags in your space. This is a great tool for research and analysis using complex searches with multiple includes and excludes.
23. Display Purposes
This web-based tool delivers the details on Instagram hashtags. Look up a hashtag to discover related tags, age and gender usage demographics, and a language breakdown. You can also see the top posts that have used the hashtag.
27. Boomerang
Boomerang is a standalone app by Instagram with built-in integration that adds looping effects to short videos. This native Instagram tool offers a simple way to capture simple moments (the group toast is a classic) perfect for Stories.
28. Unfold
This simple tool owned by Squarespace is packed with editing tools and templates that really embody the storytelling aspect of Stories and Reels. Premium subscriptions are available, but many templates, fonts, filters, and stickers are available for free. Source: Unfold
29. Adobe Premiere Rush
This mobile video editing tool from Adobe allows you to shoot pro-quality video, edit with advanced features, add subtitles, and publish videos directly to Instagram. The free app also lets you combine videos or export clips for Instagram Stories or Reels, with plenty of templates on offer, too.
31. Adobe Lightroom
When Instagram’s filters and editing tools no longer cut it, try Adobe Lightroom CC. The app makes professional photo editing tools easy to use, especially if you’ve downloaded Lightroom presets. Source: Adobe
32. Google Photos and Magic Editor
If you’ve got a Google Pixel 8 or 8 Pro, you’ve got extensive AI photo editing capabilities built into your phone. Magic Editor uses generative AI to allow you to change backgrounds and even move specific components of a photo within the frame. If you’ve got an older Pixel phone, you still have access to some AI editing tools, including Unblur (Pixel 7 and up) and Magic Eraser (Pixel 4a and up). Source: Google If you don’t have a PIxel at all, you can still make use of the solid editing tools...
33. Canva
As we mentioned above, Canva’s editing tools are built into the Hootsuite dashboard. But you can also use Canva independently to manage your visual brand style guide, save templates, and work on design projects. Paid plans allow you to access AI features and schedule social content, too.
36. OwlyWriter AI in Hootsuite
We’ve already mentioned that Hootsuite comes with OwlyWriter AI, a built-in creative AI tool. Here’s how social media pros can use it to save hours of work: 1. Write a new Instagram caption in a specific tone, based on a prompt 2. Write an Instagram post based on a link (e.g. a blog post or a product page) 3. Generate Instagram post ideas based on a keyword or topic (and then write posts expanding on the idea you like best) 4. Identify and repurpose your top-performing posts 5. Create relevan...
37. Hootbio
With Hootbio, you can create a custom Instagram link in bio pagewithout leaving your Hootsuite dashboard. To build your Hootbio page, start with basic profile information: 1. Profile name.This will show up as the heading at the top of your page. 2. Profile description. This is the subtitle text located below your profile name. 3. Profile picture.We recommend using an image aligned with the branding of your Instagram account to keep the look of your bio page familiar and on-brand. 4. Your webs...
38. Hootsuite Insights
Want to stay on top of the hottest Instagram trends? Hootsuite Insights lets you instantly analyze millions of real-time conversations so that you can tap into what your audience is doing, saying, thinking, and feeling. It’s a must-use tool for any marketer serious about social listeningon Instagram.
Learn about the best Instagram tools for scheduling, analytics, ads, hashtags, Reels, Stories, and more. Compare features, pricing, and benefits of different platforms and apps to optimize your Instagram strategy.
- Sprout Social. We gave ourselves the top spot for a reason! Sprout Social represents the best all-in-one Instagram tool for brands that are serious about Instagram growth.
- Loomly. Loomly’s brand success platform emphasizes approvals and workflows to streamline social publishing among teams. For Instagram specifically, Loomly is notable for its in-depth post previews, built-in first comment publishing and the ability to schedule Stories and Reels.
- Sendible. Sendible is another social publishing tool with features tailor-made for agencies looking to schedule and promote social posts for clients. The platform’s drag-and-drop functionality allows users to quickly move posts to different dates and platforms, while features like team chat and approvals make client content management a breeze.
- Iconosquare. Iconosquare is one of the oldest Instagram analytics tools in the book, existing well before Instagram even offered its own built-in analytics.
Inflact offers various tools to help you attract, engage, and sell on Instagram. You can use AI targeting, chatbot, hashtag generator, scheduled posting, and more features to grow your account and reach more customers.
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May 10, 2024 · Find out the best tools to plan, publish, analyze, and grow your Instagram profile. Compare features, pricing, and pros and cons of 16 Instagram tools, including Pallyy, SocialBee, Sendible, and more.
