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- Dictionarygimmick/ˈɡɪmɪk/
noun
- 1. a trick or device intended to attract attention, publicity, or trade: "it is not so much a programme to improve services as a gimmick to gain votes"
- 2. a night out with friends: Philippines "I had just come from a gimmick that lasted until the early hours of the following day"
verb
- 1. alter or augment with an extra device or feature: US "it was using software that had been specially gimmicked to allow for easier surveillance"
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GIMMICK definition: 1. something that is not serious or of real value that is used to attract people's attention or…. Learn more.
noun. gim· mick ˈgi-mik. Synonyms of gimmick. 1. a. : a mechanical device for secretly and dishonestly controlling gambling apparatus. b. : an ingenious or novel mechanical device : gadget. 2. a. : an important feature that is not immediately apparent : catch.
A gimmick is a trick intended to attract attention. If you lure crowds to your bake sale by having popular football players handing out samples in front of your booth, that’s a gimmick. A gimmick is often used by businesses to sell a product.
noun. an ingenious or novel device, scheme, or stratagem, especially one designed to attract attention or increase appeal. Synonyms: angle, ploy, ruse, plan, stunt. a concealed, usually devious aspect or feature of something, as a plan or deal: An offer that good must have a gimmick in it somewhere.
A gimmick is an unusual and unnecessary feature or action whose purpose is to attract attention or publicity.
1. something designed to attract extra attention, interest, or publicity. 2. any clever device, gadget, or stratagem, esp one used to deceive. 3. (Theatre) chiefly US a device or trick of legerdemain that enables a magician to deceive the audience. [C20: originally US slang, of unknown origin] ˈgimmickry n.
An innovative stratagem or scheme employed especially to promote a project. An advertising gimmick. American Heritage. An attention-getting device or feature, typically superficial, designed to promote the success of a product, campaign, etc. Webster's New World. Any clever little gadget or ruse. Webster's New World. Similar definitions.
noun. /ˈɡɪmɪk/ (often disapproving) an unusual trick or unnecessary device that is intended to attract attention or to persuade people to buy something. a promotional/publicity/sales gimmick. We don’t use gimmicks to sell our products. The promise of lower taxation may have been just an election gimmick to gain votes.
GIMMICK definition: something that is used only to get people's attention, especially to make them buy something: . Learn more.
A gadget; spec. a contrivance for dishonestly regulating a gambling game, or an article used in a conjuring trick; now usually a tricky or ingenious device, gadget, idea, etc., esp. one adopted for the purpose of attracting attention or publicity. 1926. Gimmick, device used for making a fair game crooked.
