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  1. newguardsgroup.comNew Guards Group

    New Guards Group Holding S.p.A., a company subject to the management and coordination of Farfetch Ltd., with registered office in Milan, Via Filippo Turati 12. VAT ID: 09757840963, Share Capital euro 1.426.437,00 fully paid up, PEC: nggholding@pec.net. Code of Ethics

  2. en.wikipedia.org › wiki › New_Guards_GroupNew Guards Group - Wikipedia

    New Guards Group is an Italian contemporary luxury fashion production and distribution holding company co-founded in Milan, Italy in 2015 by Claudio Antonioli, Davide De Giglio and Marcelo Burlon.

  3. aboutfarfetch.com › about › new-guards-groupNew Guards Group - FARFETCH

    New Guards Group. The Brand Platform. New Guards Group is the home to 10 international luxury brands: Marcelo Burlon County of Milan, Off-White c/o Virgil Abloh, Palm Angels, Unravel Project, Heron Preston, Alanui, Kirin Peggy Gou, Opening Ceremony, Ambush and There Was One.

  4. www.businessoffashion.com › articles › luxuryWhy Farfetch Bought New Guards Group | BoF - The Business of ...

    Aug 8, 2019 · The luxury marketplace bought New Guards, which operates streetwear sensation Off-White, for a total value of $675 million and plans to tap into the group to launch 'brands of the future.'. In after-hours trading, Farfetch shares plunged by over 40 percent, marking an all-time low for the stock.

  5. www.gq.com › story › farfetch-new-guards-groupWhy Farfetch Acquired Off-White's Parent Company | GQ

    Aug 13, 2019 · Last Thursday night, the luxury shopping platform Farfetch announced it made a massive cop: Off-White, Palm Angels, and Heron Preston’s parent company New Guards Group. It’s a seriously huge move...

  6. www.businesswire.com › news › homeFarfetch Acquires Brand Platform New Guards Group, Advancing ...

    Aug 8, 2019 · Enables promotion of some of the strongest sector talent. The Acquisition will see New Guards’ design and production capabilities combine with Farfetch’s existing technology, online and offline...

  7. www.nytimes.com › 2020/09/23 › fashionIs the New Guards Group the New Guard of Fashion?

    Sep 23, 2020 · Formed in Milan in 2015, the New Guards Group portfolio is not composed of luxury houses with an established history or reputation, but rather eight contemporary brands (so far), among them...