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  1. Robert Oscar Peterson (March 13, 1916 – April 18, 1994) was an American businessman and philanthropist. As the founder of the Jack in the Box restaurant chain, he popularized the drive-through fast food restaurant concept.

  2. Apr 20, 1994 · Robert Oscar Peterson, a plain-spoken, take-charge entrepreneur who founded the Jack in the Box restaurant chain and was a major benefactor for the arts, higher education and liberal political...

  3. Mar 4, 2021 · Robert Oscar Peterson is the man behind the hamburger fast food chain Jack in the Box, the very franchise that has had somewhat creepy commercials with questionable and strange marketing tactics — although to be fair, this was long after the founder left the company.

  4. Jul 31, 2019 · Robert (Bob) Peterson’s Web Site. Last updated: 1 August 2019. Click here for my blog: The OBE Outlook On Life . Bob's OBE Book Reviews . Bob's Blog Articles (not book reviews) Books I've Written. Published in 1997 by Hampton Roads Publishing. Available in book stores since 1997. Online for free since 1995. Published in 2001 by Hampton Roads Publishing. Many chapters available online. Hard to find.

  5. Apr 27, 2016 · Robert O. Peterson opened the first Jack in the Box restaurant in San Diego, Calif. in 1951 by converting one location of his Oscar’s restaurant chain into a new animal...

  6. May 31, 2017 · Robert O. Peterson opens the first Jack in the Box at 63rd Street and El Cajon Boulevard in Rolando. It was the first drive-thru restaurant in San Diego to have a two-way intercom. A hamburger cost 18 cents (about $1.72 after inflation).

  7. Feb 2, 2023 · Robert O. Peterson is well known for founding Jack in the Box in 1951. He had 300 restaurants by 1967 when he sold the chain to Ralston-Purina. But his life away from the fast food restaurant was even more interesting.

  8. Robert Oscar Peterson (1916–1994) was an American businessman and philanthropist. As the founder of the Jack in the Box restaurant chain, he popularized the drive-through fast food restaurant concept.

  9. Mar 29, 2015 · Robert O. Peterson opened the first Jack in the Box in San Diego in 1951. He'd go on to have a long, illustrious career full of interesting footnotes -- he got a City of...

  10. Apr 20, 1994 · SAN DIEGO - Robert Oscar Peterson, an entrepreneur who founded the Jack in the Box restaurant chain and was a major benefactor for the arts, higher education and liberal political causes, died...