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Jul 10, 2023 · David Evans. The Indian Premier League (IPL) has proved its mettle yet again as an industry leader, boasting substantial increases in franchise values in 2023. Leading the pack is the Chennai Super Kings (CSK), who clinched the championship in 2023 and now top the list of brand rankings with a striking valuation of $212 million, a 45.2% rise ...
Dec 13, 2023 · IPL 2023 reached 505 million viewers on TV and over 450 million on digital. The Indian Premier League (IPL) has become a decacorn, with its combined brand value surging 28% to $10.7 billion, according to a Brand Finance report. It also said that the total brand value of the IPL system has surged by 433% since its 2008 launch.
Mar 13, 2024 · Brand value of IPL 2023, by team. In the 2023 Indian Premier League season, Mumbai Indians recorded the highest brand value at 87 million U.S. dollars. That year, Lucknow Super Giants recorded the ...
Dec 13, 2023 · The total combined brand value of the Indian Premier League (IPL), the most popular cricket league in the world, grew 28 per cent to $10.7 billion (Dh39.27 billion) in 2023, according to a new ...
Apr 7, 2023 · Brand IPL grew even during the COVID-19 pandemic, when the tournament was shifted to Dubai for two years (2020, 2021), brought back to India (2022), and when the concept of home-and-away matches was cancelled. IPL’s brand value rose by 77 per cent to $8.4 billion in 2022, primarily due to a renewed broadcast rights deal.
Jul 10, 2023 · IPL 2023 brand value crosses $3 billion. According to the Los Angeles-headquartered investment bank, the growth was primarily fuelled by a fiercely contested auction for the 2023-2027 media rights ...
Jul 10, 2023 · The standalone brand of IPL itself saw a sharp jump in value – by 80% to $3.2 billion in 2023, compared to $1.8 billion in 2022. One of the most watched cricket leagues has gained immense ...
