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1. • Bold, original content with regional flavor

     • It is because of such bold, original content with regional flavor that industry insiders say that ULLU has set the Indian OTT market on fire. It just might appear a bit too much to handle to some, but then, there is so much more to ULLU than just that.
     www.fortuneindia.com/technology/ullu-20-setting-indian-ott-market-on-fire/105371

     ULLU 2.0 setting Indian OTT market on fire - Fortune India 500

2. People also ask

   Why is Ullu so popular?

   • One of its USPs was adult-themed content, which featured risqué themes and narratives — some of Ullu’s more popular web series have names like Halala, Ishq Kills, and Virgin Boys. Ullu quickly found product-market fit, but its popularity really exploded during the pandemic.

   How Adult-Focused Platform Ullu Became India's Largest SME IPO

   officechai.com/startups/ullu-app-startup-story-vibhu-agarwal/

   See all results for this question

   Is ullu A profitable streaming company?

   • The homegrown over-the-top (OTT) platform Ullu app may be among a handful of profitable streaming companies. When it filed its draft papers the company?s numbers created a flutter. Last financial year, Ullu made nearly Rs 93 crore in revenue and a handsome net profit of over Rs 15 crore, a three-time year-on-year jump.

   How Homegrown Ullu App Turned Streaming Into A Profitable Business

   www.thecore.in/business/how-homegrown-ullu-app-turned-streaming-into-a-profitable-business-3920503

   See all results for this question

   Will ULLU app censor?

   • Ullu App's CEO Vibhu Agarwal is in favour of censorship, but is unsure that it will silence those demanding it. Introduced in 2018, the homegrown OTT platform Ullu is known for its bold and edgy content. “If there is censorship, we will adhere to it as per government norms.

   As Ullu looks beyond risque, CEO open to censorship, even adds it as

   indianexpress.com/article/entertainment/web-series/ullu-web-series-bold-shows-ceo-open-to-censorship-7195467/

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   Why did Indians download the ULLU app?

   • As Indians were confined to their homes, Ullu app saw a surge in downloads. “All manner of Indians had time on their hands, and wanted to be entertained. People like drivers and cooks, who ordinarily wouldn’t have purchased OTT subscriptions, ended up subscribing to the Ullu app,” he says.

   How Adult-Focused Platform Ullu Became India's Largest SME IPO

   officechai.com/startups/ullu-app-startup-story-vibhu-agarwal/

   See all results for this question

3. officechai.com › startups › ullu-app-startup-storyHow Adult-Focused Platform Ullu Became India’s Largest SME IPO

   officechai.com › startups › ullu-app-startup-story

   • Cached

   Feb 18, 2024 · Ullu app has filed for a Rs. 150 crore IPO, which will be India’s largest ever SME (Small and Medium Enterprises) IPO in terms of size. Ullu is an unlikely contender for the title. Until a few years ago, OTT (Over The Top) companies didn’t exist as a category in India.

4. www.thecore.in › business › how-homegrown-ullu-appHow Homegrown Ullu App Turned Streaming Into A Profitable ...

   www.thecore.in › business › how-homegrown-ullu-app

   • Cached

   Feb 23, 2024 · The homegrown over-the-top (OTT) platform Ullu app may be among a handful of profitable streaming companies. When it filed its draft papers the company?s numbers created a flutter. Look At The Numbers

5. Videos

   • 

     11:59

     youtube.com

     Why ALT BALAJI and ULLU Are Getting So Popular in India?

     7 Nov 2021

     1.3M views

   • 

     0:57

     facebook.com

     Congratulations to the viewers of Ullu, India’s leading OTT app on the completion of successful 4 years. | Ullu

     31 Dec 2022

     6.8K views

   • 

     0:17

     youtube.com

     Ullu App - Webseries & Shortfilms - @36Rs Only, Subscribe Now....

     5 Aug 2020

     2.5M views

   View all

6. www.fortuneindia.com › technology › ullu-20-settingULLU 2.0 setting Indian OTT market on fire - Fortune India 500

   www.fortuneindia.com › technology › ullu-20-setting

   • Cached

   Apr 7, 2021 · Despite being a new entrant in the industry, Vibhu Agarwal’s app, ULLU has emerged as one of the key players in the industry and a force to reckon with, in just about two years since its launch.

7. www.filmibeat.com › photo-gallery › top-10-ullu-appTop 10 Ullu App Web Series to Watch - FilmiBeat

   www.filmibeat.com › photo-gallery › top-10-ullu-app

   • Cached

   3 days ago · Ullu App has become a popular platform for bold and engaging web series. Here are the top 10 web series on Ullu that you shouldn’t miss. 1/10 Courtesy: https://ullu.app/ ...

8. en.wikipedia.org › wiki › UlluUllu - Wikipedia

   en.wikipedia.org › wiki › Ullu

   • Cached

   Ullu is an Over-The-Top media streaming platform, owned and maintained by Vibhu Agarwal, founder and group CEO of Ullu and Atrangii. [2] [3] [4] It is currently available for Android and iOS.

9. indianexpress.com › article › entertainmentAs Ullu looks beyond risque, CEO open to censorship, even ...

   indianexpress.com › article › entertainment

   • Cached

   Feb 19, 2021 · Despite the Ullu app being heavily targeted at the tier-2 and tier-2 cities, Agarwal says the subscriber base includes users from tier-1 cities too who pay to watch content on the app. This is a sign that the genre where Ullu excels isn’t limited to rural parts of India as many tend to believe.

10. www.mid-day.com › lifestyle › infotainmentULLU has wisdom and forward looking plans - Mid-Day

    www.mid-day.com › lifestyle › infotainment

    • Cached

    Mar 26, 2021 · While its web series are primarily skewed towards audiences of tier 2 and 3 cities, ULLU has been targeted for promoting erotica in its shows. Critics and adversaries have labelled it as 'an...