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  2. A sales representative promotes and sells products or services on behalf of a company. This role involves building and maintaining relationships with clients, understanding their needs, and effectively communicating how the company's offerings can meet those requirements.

    • Satisfaction

      Work environment: How enjoyable are sales representative’s...

    • How to Become

      Becoming a sales representative involves a combination of...

    • Personality

      Big Five The top personality traits of sales representatives...

    • Jobs

      Do Not Sell My Personal Information; A listing of current...

    • Avg Salary 62K

      The average salary for a sales representative in the United...

    • Education Bachelor's

      What level of education do sales representatives have? Sales...

    • Overview
    • What is a sales representative?
    • What does a sales representative do?
    • Sales representative requirements
    • Skills needed to become a sales representative
    • Sales representative work environment
    • How to become a sales representative
    • Sales representative job description example
    • Related sales careers

    Working as a sales representative can offer great opportunities to work collaboratively and interact with people. While their job duties can vary based on their industry, sales representatives often make cold calls, give presentations and negotiate deals in pursuit of sales goals. Knowing more about their duties and responsibilities can help you de...

    A sales representative interacts directly with prospective customers or clients to sell a company's products or services. They're usually responsible for generating leads, contacting potential customers and building relationships to increase sales. Sales representatives have thorough knowledge about a company's products or services so they can make...

    A sales representative communicates with customers to understand their needs and preferences. Using this information, they promote the benefits of a product or service and explain how it may help the customer resolve challenges or achieve goals. Often, sales representatives work toward sales goals, known as quotas. Their quotas may be weekly, monthly, quarterly or annually.Sales representatives may also have the following duties:

    •Analyze target markets and develop sales leads and materials

    •Make phone calls or send emails to contact prospective customers

    •Educate consumers on product features

    •Handle payments and close transactions

    •Complete daily, weekly and monthly sales reports to use for developing sales plans and programs

    Education

    A high school diploma is usually the minimum educational requirement to become a sales representative. Some employers prefer to hire sales representatives with undergraduate degrees in business, marketing or a related field.There may be additional educational requirements for sales representatives, depending on the organization. For example, a pharmaceutical sales representative may get an education in biology and pharmaceuticals. Technical sales representatives may benefit from completing a technical program or bachelor's degree in a technology-related discipline, such as information technology.Related: 8 of the Best Sales Jobs You Can Pursue Without a Degree

    Training

    Many sales representatives receive on-the-job training by working in entry-level positions. Some companies offer formal training programs or train new sales representatives as part of the onboarding process. Some sales positions may require specialized training, depending on the industry. For example, a real estate sales representative may work under the supervision of a more experienced agent to learn about the field. There are also seminars and training workshops that sales representatives can attend to develop skills that pertain directly to their market or products.

    Certifications

    Though most employers don't require sales representatives to be certified, earning a sales certification may make you a more appealing candidate when applying for jobs or advancing in your career. You may consider the following certifications:

    Prospecting

    Most sales representatives use prospecting skills to identify potential customers, as prospecting is one of the most important phases in the sales cycle. Great sales representatives create an ideal prospect profile and identify ways to meet ideal prospects. These skills help them determine who may be interested in a product or service, send personalized emails and ask for promising referrals. Effective prospecting allows them to make quality, targeted pitches to people who are most likely to buy the product or service they're selling and can also help them become subject matter experts in their related industry.

    Mathematics

    Sales representatives often use mathematical skills to add, subtract or calculate the percentage of a sale. This skill can also help them answer customers' questions about the prices of products. Math skills can be especially useful when evaluating and working toward sales goals or quotas.

    Negotiation

    When closing a sale, representatives use negotiation techniques to reach a fair and optimal price. In some industries, like auto and real estate, customers may have hesitations about making large purchases. Effective negotiation can help sales representatives encourage buyers to complete their purchases and move through the sales process, driving the conversation and taking the lead. Sales representatives can also use their negotiation skills to make offers before reaching a final agreement, building value and marketing the benefits of their product or service.Read more: How To Negotiate Sales (Plus 13 Skills for Success)

    Sales representatives spend most of their workdays communicating with potential clients or customers in a dynamic environment. They may greet and work with customers in a retail setting, or they may visit a potential customer's home or office to demonstrate how a product works. Many sales representatives travel locally or regionally to meet with cu...

    1. Complete your education

    Finish high school to meet the minimum requirements of most employers. While in high school, take courses that can be useful in this position, such as mathematics, psychology, accounting, communications and finance. After graduation, consider completing a technical program or earning an associate or bachelor's degree to expand your employment options. A degree in business, marketing or an industry-specific area, such as finance, may make you eligible for more sales jobs.Related: 25 Business Degrees To Consider Pursuing

    2. Find an entry-level sales position

    Search for entry-level jobs to help you gain sales experience. An entry-level sales representative role can help you develop useful skills, such as customer service and negotiation. Use your time in this position to learn about the industry and try different sales strategies.You can also shadow current sales representatives or look for internship opportunities. This allows you to learn from industry experts and build your skills before entering the workforce.Read more: 15 Entry-Level Jobs To Start Your Sales Career (With Salaries)

    3. Receive on-the-job training

    Many companies offer on-the-job training for new sales representatives. Complete this training to become comfortable with sales techniques and strategies. During this training, you may learn how to generate leads, make sales demonstrations, close sales and track your goals. If you feel additional training may help you advance in your career, consider working toward a sales certification.Read more: What Is On-the-Job Training?

    Review this example of a sales representative job description to help you further understand this role:EnviroTech Solutions is hiring a sales representative in the telecom industry. The sales representative is responsible for identifying potential leads, contacting prospective customers and closing sales. Daily travel is required, as the sales repr...

    If you're interested in becoming a sales representative, you may also want to explore these similar careers:

    •Sales associate

    •Outside sales representative

    •Inside sales representative

    •Sales assistant

    Related: What Does a Field Sales Representative Do? (With Salary)

  3. The Sales Representative acts as a crucial bridge between a company and its customers. This role primarily involves facilitating the sale of products or services, ensuring customer satisfaction, and striving to meet or exceed business targets.

  4. Jan 4, 2024 · A sales representative promotes and sells products to customers on behalf of a company or organization. Someone in this role pitches products to potential customers, presents new ones to existing customers, maintains existing customer accounts, and ensures a smooth sales process and customer satisfaction.

  5. A sales representative is a professional who is responsible for promoting and selling products and services to customers. They are typically employed by companies in various industries and are the frontline salespeople, responsible for generating revenue and building relationships with clients.

  6. Feb 21, 2022 · Representatives go about researching markets, generating leads, and building relationships with customers with the goal of selling products and services. The process by which a sales representative makes those things happen can differ greatly based on what they’re selling.