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How to increase your website's visibility in Google's search rankings?
How do I make my website more visible?
What is Google's prominence based on?
Nov 17, 2020 · These are the top 15 ways to make your website more visible: Target your website pages for keywords. Structure your web pages for Google search. Create more pages. Get on online directories. Get verified by Google. Use compelling page titles. Work with influencers. Create quality content. Optimize your images. Use Google Ads.
- Add a Value Proposition. The value proposition, or mission statement, tells the visitor what you do and why you do it. Put your value proposition on your home page, in your headline if possible.
- Website Navigation. The navigation on your website serves two purposes; it helps the user find what they’re looking for. it helps your search engine rankings.
- Call to Action Text. The call to action, or CTA, is huge. You’ve got your users on the site, they’re interested, now what do you want them to do? Tell them!
- Call to Action Colors. Find an accent or contrasting color for your call to action buttons. For example, if your site is predominately blue or light blue, find a nice yellow or a warm orange that accents your color palette, while calling attention to itself.
Keyword prominence is crucial for SEO success. Learn how to optimize content by placing keywords effectively to improve rankings and user engagement.
- Catherine Lovering
- LinkedIn. This is a social media platform that allows you to create a profile and show off your credentials. You should provide a summary of your experience, education, skills and accomplishments.
- Facebook. This is a great platform to discuss public cases, changes in law, interesting facts that potential clients may want to learn. Be sure to set your profile up as a business and add a “Services” section where you can describe your most important areas of practice.
- YouTube. You don’t need to be a pro at making videos. Start with a smartphone, and answer some of the popular questions your client’s have. Keep your videos short and show off your personality.
- About Us Page. Individual attorney pages are often among the top pages visited on most law firm websites. When you get a referral, a potential client will often search your name and this is the page that should show up first.
- Ask To Guest Blog. One of the most effective ways to build white hat backlinks is to find guest blogging opportunities. Guest blogging allows your business to build your backlink profile organically by inserting links to your own resources, studies, and more, where applicable and relevant.
- Ask Your Partners/Distributors/Suppliers. If you partner with a business or are a preferred vendor or supplier, ask for a link to your site. Since you already provide a valuable service to a business, they’ll be more inclined to link back to you as you’ve already developed a business relationship with them.
- Ask For Credit Where Credit Is Due. Sometimes, your business may be mentioned, but you aren’t receiving proper credit. For example, you may provide a glowing testimonial for a vendor, but they aren’t linking to your site.
- Leverage Brands And Influencers To Share Your Products Or Services. Find a blog niche or influencer within your industry to give a review of your product or service.
Aug 9, 2024 · August 9, 2024. After creating a website, the most crucial step is knowing how to increase website traffic. In today’s fiercely competitive online marketplace, a strong online presence is essential to improve visibility, drive traffic, generate leads, and stay ahead of industry trends.
Sep 12, 2024 · Google finds and ranks sites using a three-step process: Crawling: Google’s bots, or “spiders,” begin by scouring the web’s links. They follow links to search for new or updated webpages and download text, images, and videos. Indexing: Google examines the data from the URLs it found.
