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  1. Sep 8, 2024 · After years on reality TV, the Kardashian family has proved they know how to draw in a viewership. Variety revealed season 5 drew in the highest streaming numbers for an unscripted launch in 2024 on Hulu in the United States and Disney+ and Star in international territories.

    • ‘Keeping Up with The Kardashians’ – Vulnerability and Relatability
    • Social Media and The Ability to Monetize Personality
    • From Relatable to Unreachable
    • Using Current Trends to Evolve

    The most important aspect of the way the Kardashians presented themselves early on in the show was their openness and projected vulnerability. In season one, it almost feels like you’re watching a friend discuss their personal life. The talking-headinterviews help to further this personal connection between the viewers and the Kardashians, setting ...

    Relatability is also an important tool for monetization because it makes followers and viewers feel as though someone is trustworthy. Trustworthy is a very valuable thing to be in a time where sponsorships and partnerships make up a majority of an influencer’s compensation. Though the Kardashians did not create the idea of company partnerships, the...

    As KUWTK grew in prominence, so did the Kardashians. The show helped skyrocket them to fame, which changed their lifestyle to one of luxury and glamor. Over the course of the show, the Kardashians evolve from relatable to unattainable, attracting more and more viewers with their outlandish lifestyle. The luxurious habits that the Kardashians indulg...

    Though the Kardashians laid the groundwork for the modern Instagram influencer, they continue to evolve and expand their platform by following trends and changing their personas to fit. In comparing the first season of the show to the most recent, the Kardashians evolve to discuss their mental health much more openly. In fact, issues of anxiety or ...

  2. May 30, 2024 · While it’s technically Season 5, the Kardashian-Jenner family has actually entered their 25th season of reality TV this year, as matriarch Kris Jenner points out in the premiere episode.

  3. Sep 25, 2020 · In the 13 years the show has been on the air, it’s propelled the Kardashian family to global fame and enabled an empire spanning everything from clothing and cosmetics lines to apps — not to mention spinoffs.

  4. Jun 10, 2021 · The Kardashian-Jenners might be a terrible family, but they were our terrible family, and we were just as implicated in the culture that helped them thrive. But even as they capitalized on...

  5. Feb 25, 2021 · The Kardashians demonstrated that producing relatable content is what pulls in viewers. In later seasons, they showed their divorces, marriages and pregnancy struggles that created a connection between the family and fans. The Kardashians opened up their imperfect homes for the whole world to see: That is why they are the Kardashian family.

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  7. Aug 4, 2022 · Whether you view them as American royalty or pop-culture caricatures, there’s no denying the impact of reality television’s first family on both the genre they transformed and society at large.