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- Old Spice: “The Man Your Man Could Smell Like” (2010) When Old Spice realized women made the majority of purchasing decisions when it came to men’s body wash products, they took a different approach with their next ad campaign.
- Reebok: “Terry Tate, Office Linebacker” (2003) Slapstick violence: since the earliest days of comedy it’s been a foolproof way to make ‘em laugh. Reebok’s Super Bowl XXXVII commercial had plenty, along with an amusing premise (boosting office productivity), an element of surprise, and solid one-liners.
- John West Salmon: “Bear” (2000) UK seafood company John West’s circa 2000 commercial begins with a serene, nature documentary-style shot of bears fishing, as a narrator describes the scene in his best David Attenborough impression.
- Snickers: “Hungry Betty White” (2010) When Snickers launched their “You’re Not You When You’re Hungry” campaign with Betty White (and Abe Vigoda) during the 2010 Super Bowl, it was a turning point for the brand and the 88-year-old Golden Girl.
Apr 8, 2024 · From iconic campaigns that have stood the test of time to groundbreaking ads, the best commercial ads leave a lasting impact on audiences around the globe. What do you think is the best commercial ad ever made and why?
May 27, 2024 · From whimsical illustrations to blockbuster TV ads to groundbreaking social media campaigns, these adverts have not only captivated audiences but also shaped the very fabric of our society. Now, in this article, we're reaching into our repository of the best adverts by decade to bring you a carefully curated selection of the best ads overall.
- Impactful Advertising Across The Ages
- Types of Advertisements
- What Makes A Good Advertisement?
- The Best Advertisements of All Time
- Use These Advertisement Examples to Inspire Your Own ads.
But why are these some of the best ads of all time? Because of the impact they had on brand growth and how they hit on some universal truth that makes them memorable. In fact, some of us might not have even been alive when these campaigns first aired. Two of the biggest challenges in advertising are measuring the value of the advertisement and ensu...
As you can imagine, there are many types of advertisements— all of which run in different mediums, on different channels, and have different goals in mind for their business. Let’s see the most common ads marketers should know.
No matter which method of advertising you use, one thing remains true: The best advertisements capture the attention of consumers right from the start. I asked 10 advertising and marketing professionals what makes an ad stand out to them. This is what they said.
Without further ado, here they are in no particular order: 24 of the best advertisements of all time and the lessons we can learn from them.
Advertising is one of the most important aspects of any business, and it can be a make-or-break factor in terms of success. What makes a great advertising campaign? It must be memorable, catchy, and above all else, it must effectively sell your product or service. With careful planning and execution, your next advertising campaign could be the one ...
- “Dumb Ways to Die” (Metro) Just look at the view count on that ad – over 300 million and counting. Most can only dream of that kind of exposure! This ad – showing cutesy, colourful characters experiencing horrifically over-the-top deaths while singing along to a very catchy song – is brilliant for many reasons.
- “Magical Place” (Toys R Us) This beloved ad first aired in 1989 and was remastered by Toys R Us decades later to celebrate their 25th year of trading in the UK.
- “The Last Game” (Nike) This beautiful 3D animated commercial from Nike was released to coincide with the 2014 world cup. At just over 5 minutes long it’s probably considered a little lengthy for an ad, but when you have a gripping storyline, famous characters, and incredible visuals, length doesn’t really matter anymore.
- “June: Life is Better When You Share the Ride” (Lyft) This ad by Lyft is also a beautiful short film, directed by Academy Award winning animator, John Kahrs.
Jun 14, 2022 · Released as part of The Drum’s Creativity Month, which coincides with the first in-person Cannes Lions since 2019, the World’s Best Ads list counts down 100 of the most legendary TV, cinema and...
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Oct 11, 2022 · Coca-Cola's "Hilltop" commercial featured the famous song "I'd Like to Buy the World a Coke" and is widely regarded as one of the best ads ever made. Nike's "Just Do It" campaign has included several memorable and inspiring commercials.
