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How innovation changes the world. The big and small ways invention and transformation can bring about new eras of inspired action, thought and change.
- Product innovation. Product innovation is arguably the most well-known form of innovation. It is the development or improvement of new products to solve problems, improve sustainability, or enhance the quality of life for those who use them.
- Process innovation. Making enhancements to methods or procedures is known as process innovation. This type of innovation aims to increase efficiency and quality while reducing the costs of production.
- Disruptive innovation. Disruptive innovation enables products or services at the bottom of the market — those which are cheaper and more accessible to the general population — to move up the value chain, taking market value away from competitors.
- Continuous innovation. Companies that make small, consistent, and low-cost improvements to products or services undergo continuous innovation. Through these enhancements, businesses can evolve their offerings, giving them a competitive advantage.
How do you boost an organization’s creative potential? We asked some of today’s most innovative leaders.
Innovation: Life, Inspired. TV Series. 2004–. YOUR RATING. Rate. Documentary. Add a plot in your language. Stars. Billy Crudup.
- Solve Problems For Yourself
- Inspiration from Culture
- Capitalising on Crises, Constraints and Mistakes
- Accidental Discoveries
- Trend-Spotting
- Cross-Industry Innovation
- Technology and Process Innovation
- Connecting Innovations
- Persistence
- The Power of A Demo
Problems can be a source of opportunity. “Solving someone’s problem is a well-used path to innovation,” the author explains. Necessity is the mother of invention, and spotting problems can lead to a wide range of creative solutions. For example, Frank McNamara got the idea to co-found Diners Club credit cards in 1950 when he once had to pay a resta...
Travel and exposure to global cultures are a great source of inspiration. Cultural products like sci-fi movies can also inspire visions and prototypes for future applications of technology. Michael Cooper of Motorola got the inspiration for the handheld mobile phone while watching Star Trek; the first public phone call was made in 1973. Glen Bell g...
Innovators can take inspiration from a crisis, the author explains. Petrol rationing during the Suez crisis led Alexander Issigonis to design the iconic Austin Mini,which became a success due to its compact size and fuel efficiency. The Quaker communities are teetotalers, which led members in the UK like John Cadbury to avoid products involving alc...
Being alert and creative helps find unusual uses of products, or spotting unintended consequences. This led Pfizer to spot an opportunity for sildenafil citrate, and the “happy accident” became the blockbuster drug Viagra. Rod wax was an “unvalued byproduct” of the oil industry before British chemist Robert Chesebrough discovered from oil workmen t...
“Inspiration can come from trend watching: the bigger the trend, and the earlier you spot it, the better it is likely to be for you,” the author advises. Rovio is a good example of a company, which rode the smartphone and tablet wave by launching Angry Birdsin 2009.This was conceived of as not just a game, but a whole brand with a backstory, distin...
Some creative innovators have observed developments in one industry and applied them to others. For example, a chemist at Henkel got the idea for the glue stickwhile watching a woman applying lipstick. Aeronautical engineer Corradino D’Ascanio used his aeroplane-making expertise after the end of World War II to make the iconic Vespa scooter. Melitt...
Technology-led approaches have led to innovation in many sectors. These include blending liquids and solids without creating soggy products, which led to McVitie extending its Digestives brand to Caramel Digestives. Coco Chanel pioneered perfumer Ernest Beaux’s use of aldehyde chemicals instead of citrus extracts; Sample No. 5 went on to become a s...
Ideas often form parts of longer innovation trails by combinations or cumulative development. For example, 3M is renowned for stories of its string of innovations in areas like tapes and adhesives. Dick Drew created masking tape, which helped in tasks like two-tone paints for cars. He then built on Dupont’s cellophane packing material to create Sco...
Innovation takes not just inspiration, but also perspiration and perseverance. For example, Joe Gebbia and Brian Chesky came up with the idea ofAirbnbwhen they noticed that hotels were fully booked during a design conference in San Francisco in 2007. Nathan Clark’s idea for his Desert Boot initially met with a frosty response, before finding succes...
Prototypes and demos are powerful ways of getting buy-in for innovation. Elisha Otissuccessfully demonstrated the power of the elevator safety brake by cutting off the lift cable while he himself was standing on the hoisting platform, at New York’s World Fair in 1854. In 2004, a Japanese company ordered 100 cameras at a sports show, followed by an ...
Sep 10, 2019 · Innovation: Life-saving surgical superglue. Problem Solved: Revolutionizing the way surgical wounds are closed. Nature’s Solution: Slug slime. Market Readiness: Lab. Slugs rank low for many of us, but they are a potential godsend for surgical teams and are the inspiration behind a new biomedical adhesive that could possibly save your life.
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Jan 1, 2004 · Thirteen/WNET New York's eight-part series INNOVATION tells the dramatic stories behind some of today's most exciting breakthroughs, delving beyond the "wow" of technology and into the personalities, politics, inspirations, and serendipity that take them from concept to reality.
