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1. www.businesstoday.in › opinion › columnsStreaming revolution: What is India’s OTT future? Top ...

   www.businesstoday.in › opinion › columns

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   Jul 10, 2024 · By prioritizing user experience, embracing innovation, and fostering a collaborative creative ecosystem, OTT platforms will continue to redefine entertainment in India.

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3. www.financialexpress.com › business › brandwagon-ottOTT Platforms: No more first dates, it's all about keeping ...

   www.financialexpress.com › business › brandwagon-ott

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   6 hours ago · To be sure, revenue in the OTT video market in India is forecasted to reach $4.06 billion in 2024 with the largest market being video streaming (SVoD), at a market volume of $2.02 billion ...

4. www.vogue.in › content › latest-ott-releasesLatest OTT releases this week: 12 new movies and TV shows to ...

   www.vogue.in › content › latest-ott-releases

   Jul 15, 2024 · Latest OTT releases this week: 14 new movies and TV shows to watch on Netflix, Prime Video and more. Prepare for captivating binge-watching sessions this week with the latest OTT releases comprising dramas, rom-coms, thrillers and actioners.

5. www.newsbytesapp.com › news › businessOTT push: India's video market to touch $13B by 2028

   www.newsbytesapp.com › news › business

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   2 days ago · The study, titled "Beyond Screens - Streaming VOD's Impact on The Creative Economy," underscores the rapid evolution of video consumption here. The research anticipates that India's video ...

6. indianexpress.com › article › entertainmentOTT 6-month report: Panchayat 3 most watched; Heeramandi ...

   indianexpress.com › article › entertainment

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   2 days ago · According to the Ormax’s mid-year OTT report, Prime Video’s Panchayat 3 lived up to its popularity and expectations as it emerged at the most watched Hindi web series so far. Garnering 28.2 million views, the TVF show starring Jitendra Kumar, Neena Gupta and Raghubir Yadav had a considerable lead among every other show released in the last six months.

7. www.business-standard.com › content › press-releasesKableOne: a brand new OTT platform is all set to mark its ...

   www.business-standard.com › content › press-releases

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   3 days ago · VMPL. New Delhi [India], July 22: A new breakthrough development which is surfacing on the digital forefront is the launch of a brand new OTT platform. Named as KableOne the platform is all set to mark its presence in the ever growing digital world. This is an all-in-one application comprising VOD, digital Linear TV, and a 24x7 digital radio.

8. People also ask

   What is the Ott industry & why should you care?

   • With seismic shifts in content creation and consumption, the OTT industry has created headlines in the last few years. Players in the sector have meticulously built a content ecosystem that resonates with viewers across various segments, arguably making content the most powerful fuel propelling the OTT ecosystem.

   Streaming revolution: What is India’s OTT future? Top executive of Zee5

   www.businesstoday.in/opinion/columns/story/streaming-revolution-what-is-indias-ott-future-top-executive-of-zee5-answers-436666-2024-07-10

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   What is the future of Ott?

   • For example, AI-powered dubbing & subtitling, machine learning-based search and recommendation tools, holistic viewing exposures, and audience analytics have been key enablers for audience loyalty and retention. User experience (UX) and interface design (UI) have also emerged as critical aspects for shaping the future of OTT platforms.

   Streaming revolution: What is India’s OTT future? Top executive of Zee5

   www.businesstoday.in/opinion/columns/story/streaming-revolution-what-is-indias-ott-future-top-executive-of-zee5-answers-436666-2024-07-10

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   How much is OTT video revenue in India in 2024?

   • To be sure, revenue in the OTT video market in India is forecasted to reach $4.06 billion in 2024. (Image Credits: Freepik) If content is king, one can easily assume that platforms are kingdoms. This kingdom is ruled by none other than the king.

   OTT Platforms: No more first dates, it’s all about keeping the relationshi…

   www.financialexpress.com/business/brandwagon-ott-platforms-no-more-first-dates-its-all-about-keeping-the-relationship-going-3565115/

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   How to reduce cost-of-customer acquisition in OTT video market in India?

   • Reducing cost-of-customer- acquisition involves multiple factors, including the target audience for a show, distribution approach of a platform (D2C vs. B2B), partnerships, and the mix of subscription tenures. To be sure, revenue in the OTT video market in India is forecasted to reach $4.06 billion in 2024. (Image Credits: Freepik)

   OTT Platforms: No more first dates, it’s all about keeping the relationshi…

   www.financialexpress.com/business/brandwagon-ott-platforms-no-more-first-dates-its-all-about-keeping-the-relationship-going-3565115/

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9. www.business-standard.com › industry › newsCentre to bring OTT, content creators under broadcasting ...

   www.business-standard.com › industry › news

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   Jul 13, 2024 · The Ministry of Information and Broadcasting intends to include over-the-top (OTT) platforms and user-generated content within the scope of the Broadcasting Services Regulation (BSR) Bill, despite facing opposition from social media firms, civil society groups, and streaming companies, the Hindu Business Line reported on Friday.