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  1. Jan 16, 2024 · Viacom 18’s advertising strategy includes a cost per mille (CPM) rate of ₹200 for 10-second mobile video ads and a commercial rate of ₹16 lakh for 10 seconds during live matches on mobile platforms. For connected TV, the rate for a 10-second live match ad is ₹6.5 lakh.

  2. Jan 5, 2024 · 32 teams are divided into four groups (Elite) of eight and the remaining six teams will play in Plate competition. Each team will play seven league matches and the top two teams will qualify for ...

  3. Colors Tamil. Launched in February 2018, Colors Tamil is the youngest family entertainment channel from Viacom18 that endeavours to entertain the Tamil speaking viewers around the globe through distinctive and powerful stories that empathize, inspire and celebrate women and her family. Positioned as “Idhu Namma Oru Coloru” meaning colors of ...

  4. Aug 31, 2023 · According to a report from Cricbuzz, Viacom18 will be paying INR 67.8 crore per game (for both digital and TV) to broadcast India's home international matches for the next five years. India men's ...

  5. Sep 2, 2023 · According to Jayaraj, live sports consumption in India has sharply pivoted towards digital, and winning the global digital rights will help Viacom 18 fuel this ascendancy. "Additionally, winning the broadcast rights is an extension of our strategy as we will continue to serve quality and affordable content to all viewers as they continue to migrate from linear TV to digital screens.

  6. Oct 8, 2022 · October 8, 2022. From November 20 to December 18, all users will be able to watch the worldwide premier competitive market for free on JioCinema. The Reliance -backed Viacom18 Sports, India’s latest premier sports network, declared that JioCinema will live-stream all FIFA World Cup Qatar 2022 matches and provide curated content.

  7. Sep 23, 2023 · The Delhi High Court recently granted a dynamic injunction in favour of Viacom18 (which owns Jio Cinema) and restrained rogue websites from illegally streaming the matches of Indian cricket team whose broadcasting and media rights rest with Viacom 18 [Viacomm 18 Media Private Limited v Live.smartcric.com & Ors].