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  1. Mar 25, 2022 · Last year, IPL’s brand value grew 7 percent to $4.7 billion. Ajimon Francis, managing director of Brand Finance India, a brand valuation and strategy consultancy firm, expects the cricket league ...

  2. Mar 23, 2022 · IPL brand value: $4.7 billion, which has noted a 7% rise, as per the February 2022 reports. The highest source of income: Media rights, which make up for 60% of its revenues. Team with the highest brand value: Mumbai Indians (MI), the value of which has increased by 13% to become $79.5 million. The real game

  3. Based on a Houlihan Lokey report, IPL's stand alone brand value has risen from US$1.8 billion in 2022 to US$3.2 billion in 2023, using relief from royalty method.

  4. Feb 11, 2022 · The globally followed and highly anticipated annual 20-20 cricket tournament, Indian Premier League (IPL), has recorded a 7% increase in brand value to US$4.7 billion, according to the latest report by the leading brand valuation consultancy Brand Finance. Every year, Brand Finance puts 5,000 of the biggest brands to the test, and publishes ...

  5. Dec 13, 2023 · IPL 2023 reached 505 million viewers on TV and over 450 million on digital. The Indian Premier League (IPL) has become a decacorn, with its combined brand value surging 28% to $10.7 billion, according to a Brand Finance report. It also said that the total brand value of the IPL system has surged by 433% since its 2008 launch.

  6. Dec 13, 2023 · The Indian Premier League (IPL) has achieved decacorn status, with its overall brand value surpassing the $10 billion mark. Currently, the best T20 league in the world is valued at $10.7 billion. There has been a remarkable rise in the brand value in the last one year. From $8.4 billion in 2022, the value has grown by 28%.

  7. Jul 11, 2023 · T he Indian premier league’s (IPL) brand value is at $3.2 billion in 2023, from $1.8 billion in 2022, an increase of 80 percent, according to Houlihan Lokey’s IPL Valuation Study 2023. The ...