Search results
3 days ago · Authentic Brands Group (Authentic) is a unified platform that integrates M&A, brand strategy, creativity and digital innovation to unlock the power of its global portfolio. It connects iconic sports, lifestyle, entertainment and media brands with best-in-class partners to optimize long-term value in the marketplace.
2 days ago · Authentic Brands Group announced on Wednesday a new partnership with Velocity Global Brands for its Lucky Brand workwear.
3 days ago · Authentic Brands Group is a global company that specializes in brand development, marketing and entertainment. Authentic provides its extensive portfolio of sports, lifestyle, entertainment and media brands with a unified platform and global licensing network that integrates marketing, advertising, brand strategy, creative development, digital ...
Jul 13, 2024 · It’s looking to launch new Barneys products and branch out beyond the perfume and beauty lines established after Authentic Brands Group purchased it out of Chapter 11, according to a person familiar with the matter. The brand would develop home goods, sportswear, intimates, outerwear and items in other categories to be sold at Saks Fifth Avenue and Neiman Marcus stores, the person said, asking not to be identified. The plan hinges on the pending $2.65 billion acquisition of Neiman Marcus ...
3 days ago · North Carolinian Triad Business Journal has obtained a memo revealing that HanesBrands will move from its Hanes Mill Road campus to the Park Building in downtown Winston-Salem early next year. This is part of a plan to downsize after the company has sold Champion to Authentic Brands Group. The new ...
Jul 12, 2024 · After months of speculation, Hanesbrands announced that it has agreed to sell Champion to Authentic Brands Group. The sale is an admission that Champion could not be revitalized without...
5 days ago · In a recent discussion during Cannes Lions, creative leaders Stevie Archer, Steve Coll and Neo Mashigo each shared valuable insights on the significance of purpose-driven campaigns for brands.
