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What is Marketo? Marketo is a comprehensive marketing software-as-a-service platform designed to automate and streamline marketing tasks across multiple digital channels. In 2018, Adobe Inc., based in San Jose, Calif., acquired Marketo Inc., based in San Mateo, Calif.
Adobe Marketo Engage — also referred to as Marketo Engage or simply Marketo — is the world's largest marketing automation platform. It lets you streamline, automate, and measure marketing tasks and workflows so you can increase operational efficiency and grow revenue faster.
Marketo provides easy to use marketing software that allows you to generate, nurture and qualify more high quality leads. Marketing software from Marketo automates lead scoring, email nurturing, landing pages, events, social campaigns, and ROI reporting from a single, integrated platform.
Oct 1, 2020 · Marketo is Software-as-a-Service (SaaS)-based marketing automation software owned by Adobe and built to help organizations automate and measure marketing engagement, tasks and...
Jan 13, 2022 · Marketo, which Adobe renamed Adobe Marketo Engage, primarily serves SMB to enterprise-level B2B marketers and some B2C considered-purchase marketers in a variety of industries, including technology, business services, healthcare, financial services, education, manufacturing, and telco.
Marketo, Inc. is an American software company, with its headquarters in San Mateo, California. Marketo develops and sells marketing automation software for account-based marketing and other marketing services and products, including SEO and content creation.
May 25, 2022 · Marketo is a data-driven marketing automation platform offered as Software-as-a-Service (SaaS). With its advanced, AI-powered application tools, Marketo provides businesses with advanced tools for marketing, sales, lead management, customer engagement, and revenue attribution.
Jun 23, 2023 · Marketo is a marketing automation software designed for businesses of all sizes. It provides tools for lead management, email marketing, social media, and analytics to help businesses increase revenue and improve customer engagement.
Marketo Engage uses real-time behaviors, profiles enriched with online and offline data, and AI to help you identify and deliver the best-performing content to create 1:1 personalized experiences at scale.
What Is Marketo? A Marketer's Guide. HC. Admina Team. 2023/10/24. What is Marketing Automation? Marketing has revolutionized significantly over the past decade, thanks in large part to evolving technological innovation. Amidst this digital transformation, one tool has risen to prominence for its sophistication and intuitive nature - Marketo.
