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  1. Jul 16, 2024 · Performance marketing refers to a form of digital marketing in which brands only pay marketing service providers after their business objectives have been met or when specific actions have been taken, such as a click, sale, or lead. In other words, it is performance-based marketing.

  2. Apr 30, 2024 · Performance marketing is a results-driven approach to digital marketing, where advertisers pay only when specific actions or outcomes are achieved. These actions can include clicks, leads, sales, or other desired customer behaviors.

  3. Jun 14, 2023 · Performance marketing is a digital marketing strategy driven by results, where advertisers (like a brand or business) only pay once a goal is met, which can be anything from making a purchase to filling out a form on a landing page.

  4. Feb 29, 2024 · Performance marketing is a digital marketing strategy based on results in which the brands or businesses only pay the marketing agencies, advertising platforms, or affiliates when they achieve their specific campaign goals, typically in the form of sales, clicks, or leads.

  5. Apr 3, 2023 · “Performance Marketing is a comprehensive term that refers to online marketing and advertising programs in which advertisers (a.k.a., “retailers” or “merchants”) pay marketing companies (a.k.a, “affiliates” or “publishers”) when a specific action is completed; such as a sale, lead or click.”

  6. Performance marketing is a general term to describe an umbrella of different marketing channels. Marketing channels are tools that allow you to connect with your target audience, and marketing companies often use a combination of these different channels, depending on the business they're promoting.

  7. Definition: Performance marketing is a type of digital marketing based on results driven, like clicks or sales. Performance marketing service providers receive payment after meeting specific performance metrics.

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