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What are the future scenarios for the TV and video industry?
How will TV evolve in the future?
What is the future of television?
What will Future TV look like?
Feb 7, 2023 · CNBC spoke with more than a dozen leaders who have been among the most influential decision-makers and thinkers in the TV industry over the past two decades to get a sense of what they think...
- VOD and Digital Platforms as Game Changers
- The Future of The Television and Video Industry
- Digitalization, Personalized Advertising, and Less Regulation
- Four Future Scenarios For 2030
Traditional media concepts are a thing of the past, the entire industry is undergoing fundamental change: streaming services are no longer just platforms for the consumption of films and TV programs, now they are investing in the production and licensing of globally successful own content – and are thus in direct competition with the traditional TV...
All these factors are already having an effect on the market, but what will the future of TV and video look like in a few years' time? Will global platform giants such as Netflix, Amazon, Apple, and Google dominate the market? Or will the TV and video industry develop into a diverse ecosystem shaped by cooperation, in which traditional providers al...
For the purposes of the study we identified additional factors that will clearly determine the main future developments in the TV and video industry in the foreseeable future:
As a result of our analysis, we developed the following four future scenarios for the TV and video industry by 2030:
We’re well on our way to the future of TV. With changes in viewer preferences and new technology, especially driven by the growth of streaming services, TV will soon be nearly unrecognizable...
- Freedom to Choose. The cable TV industry has traditionally featured a lineup of popular channels that customers purchase as packages. The bundling of channels gives consumers the option to buy a combined package, which theoretically costs less than buying each channel separately.
- Commercials Become Antiquated. Streaming-service providers are proving that it's possible to create and grow successful enterprises around a business model that includes little or no revenue from commercials.
- More Interactivity. Companies such as Meta (formerly Facebook), Google, and Microsoft have all developed virtual reality technologies. Within the next 10 years, traditional television screens are likely to make way, at least in part, for variations that pair with virtual reality (VR) eye-wear and headsets.
Sep 25, 2023 · MicroLED TVs are already out in the wild, but they’re still very much a part of the future of TV display technology. And that’s in no small part because they’re insanely expensive.
Nov 20, 2023 · The future of television lies in the hands of organizations that understand that content distribution needs to change to software-defined video networks to meet the requirements of high-quality, low-latency, or file-based video delivery over the internet.”
What’s the Future of Television? It’s a golden age for TV viewers, with new ways to watch and an avalanche of acclaimed programs. But with traditional TV losing viewers to streaming services, the industry is still figuring out what its new economic model will look like.
