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Dr. Gobinda Roy, best digital marketing faculty in India. He provides digital marketing consultancy and training to students, corporate professionals, start-ups.
Prof. Gobinda Roy has 20 years of industry and academic experience in the academic, corporate world, Start-ups, and social movements. This journey has enriched him with in depth knowledge in Telecom/IT, small business consulting, market research, entrepreneurship, and social mentor ship.
Dr. Gobinda Roy has 20 years of industry and academic experience in academic, corporate world, Start-ups, and social movements. My blog: gobindaroy.wordpress.com
Dr. Gobinda Roy : 140 N.S Road, New Barrackpore : 9231918608. For Queries : info@gobindaroy.com
Authors: Gobinda Roy, Biplab Datta, and Srabanti Mukherjee. July 2018: Journal of Marketing Communications. DOI: 10.1080/13527266.2018.1497681. Electronic word of mouth (eWOM) popularly known as online review, becomes an important tool for online consumers for evaluating and selecting a product.
Social media Analytics* Fan/Followers-number of people who have subscribed to the brand/company page Reach- It is defied as the total size of the audience that a specific message can potentially reach. Engagement-Measures of engagement may range from counting shares to measuring the depth of engagement that a user displays. Share of Voice- It measures the number of social media mentions a particular brand/company has received vis-à-vis competition.
Dr. Gobinda Roy has 20 years of industry and academic experience in academic, corporate world, Start-ups, and social movements. My blog: gobindaroy.wordpress.com
by Gobinda Roy | Mar 18, 2021 | Uncategorized. Digital marketing is an essential part of an integrated and comprehensive marketing strategy. There are various digital media platforms that allow us to create as well as distribute content through targeting a specific audiences, and achieve our marketing goals and...
The post How to Manage Your Digital Marketing During the Pandemic Time? appeared first on Gobinda Roy. How to Manage Your Digital Marketing During the Pandemic Time? Lorem Ipsum is simply dummy text of the printing and typesetting industry.
Digital marketing is an essential part of an integrated and comprehensive marketing strategy. There are various digital media platforms that allow us to create as well as distribute content through targeting a specific audiences, and achieve our marketing goals and...
