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Rare Beauty is makeup made to feel good in, without hiding what makes you unique. Shop airy, breathable formulas that are easy to apply, blend and build.
Rare Beauty is breaking down unrealistic standards of perfection. This is makeup made to feel good in, without hiding what makes you unique—because Rare Beauty is not about being someone else, but being who you are.
The brainchild of Selena Gomez, Rare Beauty was created to challenge unrealistic standards of perfection. Designed to empower and encourage self-expression for everyone, each and every product is blendable, effortless to use and features buildable coverage.
If you’re aiming to draw attention to your eyes, we’ve got you covered with Rare Beauty by Selena Gomez’s weightless primers, liquid liners, innovative brow tools, and versatile eyeshadow palettes.
What makes us Rare. Together we’re building a safe, welcoming space in beauty and beyond. This is makeup made to feel good in, without hiding what makes you unique. And it’s all vegan and cruelty free.
Delve into the stunning world of Rare Beauty by Selena Gomez! Find essential makeup, skincare, and lifestyle products from this world-renowned brand.
7M Followers, 358 Following, 3,830 Posts - Rare Beauty by Selena Gomez (@rarebeauty) on Instagram: "Made to feel good in, without hiding what makes you unique. 1% of all sales go to support mental health. @Sephora @SpaceNK"
Rare Beauty is an American makeup and cosmetics company founded and owned by Selena Gomez. Inspired by her third studio album, Rare (2020), the company aims to "break down unrealistic standards of perfection" by promoting inclusivity and addressing mental health initiatives and education.
Shop Rare Beauty makeup from your fave celeb, Selena Gomez, now and pay later in 4 interest-free payments with Klarna only at Sephora!
Shop Rare Beauty face makeup from your fave celeb, Selena Gomez, now and pay later in 4 interest-free payments with Klarna only at Sephora!
